Update - The feature is now available on more realms
Originally Posted by Blizzard (Blue Tracker / Official Forums)
As an update, guild services are now available to players on the following realms:

Agamaggan, Alexstrasza, Alleria, Azshara, Baelgun, Balnazzar, Blackhand, Cho'gall, Dark Iron, Destromath, Dethecus, Emerald Dream, Garona, Goldrinn, Gorgonnash, Greymane, Gul'dan, Hellscream, Illidan, Kael'thas, Kalecgos, Kirin Tor, Lightninghoof, Maelstrom, Malfurion, Moonrunner, Nazjatar, Nemesis, Ravencrest, Spinebreaker, Sargeras, StaghelmStormreaver, Twisting Nether, Ursin, Whisperwind, Wildhammer

New Guild Services Now Available
In a nutshell:
  • Guild Master Faction Change costs $40 US.
  • The Guild Master Realm Transfer costs $35 US.
  • The Guild Name Change costs $20 US.
  • You will receive a $10 discount when purchasing Guild Transfer and Faction Change in the same transaction, for a new total of $65 US.
Originally Posted by Blizzard
We are in the process of adding new guild services that will make relocating to a new realm, switching factions, or changing your guild name easier than ever before. Relocating your guild to a new realm or faction with this new service will keep your guild structure intact, including the guild leader, guild bank, ranks, and guild name (depending on availability). You won't even need to pack.

Guild members who decide to relocate with their guild may initiate their own paid character transfer. Upon a successful transfer they will automatically be part of the guild when they first log into the new realm. Their guild rank and guild reputation will be intact.

Guild leaders who do not want a change of scenery may also choose to pick a new guild name using another new service.

As a part of the process for adding these new services, we are launching on a single realm (Illidan-US) to perform additional testing for stability and functionality. We expect to be able to add additional realm availability to the service, including EU realms, in the coming days and weeks.

To learn more, read the FAQ below or visit the paid services page.

World of Warcraft Guild Services FAQ

Q. What are the guild services for World of Warcraft?
A. Three guild services are available: Guild Master Realm Transfer, Guild Master Faction Change, and Guild Name Change. These services can only be initiated by a character who is a Guild Master.

Q. How much do these services cost?
A. When purchased individually, the Guild Master Faction Change costs $40 US, the Guild Master Realm Transfer costs $35 US, and the Guild Name Change costs $20 US. You will receive a $10 discount when purchasing Guild Transfer and Faction Change in the same transaction, for a new total of $65 US. In addition, one Guild Name Change is free with the purchase of either a Guild Master Faction Change or Guild Master Realm Transfer. All sales of guild services are final -- no refunds will be given once a purchase is made.

Q. Do taxes apply to these services?
A. Players in select states in the U.S. may be subject to taxation when using a guild service. This includes but is not limited to:
  • New Mexico
  • Texas

Q. Aside from being a Guild Master, are there any other requirements for the character that initiates a guild service?
A. The Guild Master must meet the same requirements governing the equivalent character-level service (such as Character Transfer), including being at least level 10 (except for Guild Name Change) on an account in good standing. View the Character Transfer FAQ or Faction Change FAQ for more details.

In addition, the Guild Master's Battle.net account must be protected by a Battle.net Authenticator or a Battle.net Authenticator that has been active for at least three days (starting at the time of the first Authenticator-protected login to the game) before a guild service can be initiated. If additional security-related requirements apply to your character, they will be brought to your attention when you initiate a guild service.

Q. Are there any requirements for the guild to be able to undergo a guild service?
A. A guild must be at least level 2 to undergo a Guild Master Realm Transfer or Faction Change. There is no level requirement for a Guild Name Change.

Q. How do the two "Guild Master" services work?
A. When performing a Guild Master Realm Transfer or Guild Master Faction Change, only the Guild Master character transfers realms or switches factions. The Guild Master takes the framework of the guild as well, including the guild vault, level, perks, and achievements.

Q. What happens to my guild members?
A. Your guild members remain in the original guild. The original guild will be reset to level 1 and will not retain its guild bank or any of its achievements, reputation, or progression. You will also select a new Guild Master from the guild roster to replace you after your character leaves. Your guild members will be eligible to follow you to the guild’s new location by performing their own character service (such as a Character Transfer). If they do so, they will automatically rejoin the guild and retain their guild reputation.

Guild members who plan to transfer to the guild’s new location should not quit the original guild – otherwise, they will not regain their guild reputation after transferring to guild’s new location.

Q. What happens to my guild bank, level, and so on?
A. The guild bank, level, perks, and achievements transfer with the Guild Master character to the new realm and/or faction.

Q. Will individual members’ guild reputation be retained when they rejoin the guild?
A. The Guild Master character will retain his or her reputation after transferring, and guild members who decide to transfer will regain their guild reputation when they rejoin the guild at its new location. However, there are two notable exceptions where this does not occur: if the guild member transfers realms before the Guild Master, or if the guild member quits the guild on the original realm before transferring realms.

Q. Is there anything that doesn’t transfer with the Guild Master?
A. Besides your guild members, the only thing that doesn’t transfer is your guild rank structure. You will have to reassign ranks at the new location.

Q. How will my guild members know when this happens and how to follow me?
A. After a Guild Master service is complete, your guild members will receive an in-game mail with instructions on how to follow you. They will be directed to Battle.net account management to initiate their own character service(s), which will need to be purchased separately. This process will be streamlined, so options such as the destination realm and/or faction will be preconfigured.

Q. Will there be an out-of-game notification of a guild realm transfer or faction change?
A. No, the only notification will be the in-game mail delivered to your guild members.

Q. How long will a player be eligible to follow a Guild Master after a realm transfer or faction change?
A. There is no time limit on following a Guild Master to a new location, as long as the guild member does not leave the current guild before Guild Master Realm Transfer or Faction Change is complete. If a guild member leaves a guild that has moved to a new location, or joins a new guild, the member’s reputation with that guild will be wiped after 30 days.

Q. Are there any requirements for a guild member who wants to follow a Guild Master Realm Transfer or Faction Change?/
A. The guild member must meet the requirements of the character service they are undergoing (Character Transfer or Faction Change), including being at least level 10 and on an account in good standing. For the complete list of requirements, refer to the Character Transfer FAQ or the Faction Change FAQ.

Q. How long does a guild service take?
A. Under normal conditions, a guild service takes one to two hours to complete, but please allow up to several days.

Q. Is there a cooldown period for guild Realm Transfers, Faction Changes, or Name Changes?
A. The cooldown periods for guild services are the same as their related character-level services. For more information on these services, please refer to the Character Transfer FAQ or the Faction Change FAQ.

Q. What happens if I transfer my guild to a realm where my guild name is taken?
A. If your guild name is taken on the destination realm, you'll be prompted to pick a new name for your guild during the realm transfer process on the Battle.net website.

Q. Can I customize my character and name when doing a faction change?
A. Yes, the same character customization options offered in the Appearance Change service are included in a Guild Master Faction Change.

Q. I'm ready to move my guild! How do I initiate a Guild Master Realm Transfer or Guild Master Faction Change?
A. Before initializing a guild service, make sure you've created a Billing Profile. (Learn how to create one.) Step-by-step instructions on performing a guild service can be found here:



Blue Posts
Originally Posted by Blizzard Entertainment
Player Housing
Player housing, like the dance studio, are nowhere near the ballpark of pet battles in terms of development time. This goes back to the final point I made in my original post. You can't just put a huge list of features on an equal timeline and decide which to throw out. (Blue Tracker / Official Forums)

Faction Balance in the WoW Storyline
I know I did talk about this subject when Cataclysm was the fresh, hot topic. I don't remember what my exact words were, though, and would love to read them again after seeing several people bring them up in this thread.

I'm pretty sure I never made any specific point that an equal amount of story and retribution would be dedicated to the Alliance in Cataclysm, because I was well aware of how most of the story would play out. The Horde made many more grabs for power and dominance when Thrall left. Then Thrall became the protagonist with the evolving story of each patch focusing on the efforts to defeat Deathwing.

The stories of the villains in the expansions so far have had pretty direct closure, but that's never been the case for the two player factions. And one shouldn't expect it to be with the conclusion of any expansion. Things will continue to change and there will be an ongoing tit-for-tat between the Horde and Alliance. If you start the story at Warcraft I and move forward, that's evident. Leaders have changed. Cities have been destroyed. New cities have been created. Land has been gained and lost. The races who have allied with either side have changed.

It's going to keep going and we have no ambitions to decisively make one faction less interesting or cool than the other. That's not a good design philosophy for two playable factions and it doesn't make for a flourishing story.

But you will win some and you will lose some. And the wins and losses won't be at equal intervals for both sides, aligning with the release of each patch or expansion. (Blue Tracker / Official Forums)

Pet battles? Why?
We do add features to the game often based on concepts players have expressed interest in. But in order to dedicate ourselves to making epic games, we also need to spend a lot of time and resources anticipating what gamers of all walks of life will find fun. That's how all of our games thus far have been created. While our design decisions for any game will always be met with mixed reactions, we couldn't be respected in our industry if our approach to game design is always reactive.

You made it clear you don't like the idea of pet battles. It seems there's a decent chance you won't enjoy them when the system's released either, though there's no sense in conceding that absolutely before you try it -- no matter how convinced you are you'll hate it. But, as was said multiple times by Game Director Tom Chilton at BlizzCon, we want more content systems and forms of progression in the game so our extremely diverse playerbase has a lot of choices over what to spend time doing for fun, accomplishment, socializing, a challenge, etc.

I guarantee you a lot of players are really going to love this feature. It's going to be an engaging mini-game that actually has quite a bit of depth and progression, just not in the traditional sense of increasing your character's power. That shouldn't always have to be a driving factor in our content. As the OG players have said countless time before, Southshore and Tarren Mill world PvP battles didn't become popular because there was a tangible reward incentive. The majority of World of Warcraft systems and content, particularly at level 85, are currently directed at enhancing a character's power. While that won't fully change, we want to continue creating new avenues to make that happen as well, such as is the case with adding a third, more accessible raid tier with the Raid Finder, or adding PvE Scenarios to facilitate the quick formation of smaller groups to take on a series of event-driven quests.

But Pet Battles and Dungeon Challenges are very different. With one, you're actually getting a use out of the pets you've collected over the years, in order to progress them in a fun mini-game, unlock countless more pets, and just generally give your character a new depth of style and flavor. Similarly, Dungeon Challenges are difficult 5-player dungeons which really allow you to push your skills and PvE small group coordination to the limits. They'll scale, so the better you do, the better you're rewarded and ranked. That gives your character a new measurement of PvE progression prowess and bragging rights. Plus, you can earn exclusive set designs which are purely aesthetic -- to be used with Transmogrification -- which, again, give your character a new depth of style and flavor.

It's about giving people options in the game to play it how they want to. We have a lot of people playing, so with almost seven years of World of Warcraft on the market, we want to continue innovating features we believe people will enjoy experiencing in this game. And a hell of a lot of thought, discussion, debate, and iteration at Blizzard goes into this stuff, mind you. :)

To address your overarching point a little bit, the way various development resources are expended on creating features for the game is extremely complicated and very unique to each project. That can't be explained in a way that will be fully understood by the community at all times, in all situations. While I understand your point is that no resources should be spent on pet battles, you're really not in a place to make a well-referenced argument about what features in development are taking time away from others you feel are more pertinent. (Blue Tracker / Official Forums)
This article was originally published in forum thread: New Guild Services Now Available, Blue Posts started by Boubouille View original post
Comments 212 Comments
  1. OriginZero's Avatar
    Quote Originally Posted by Ellsian View Post
    Baaaaah /sheep
    Oh, yeah says the one following the complainers about the new services. You're just a sheep on the other side of the fence.
  1. thetraveler12's Avatar
    To address your overarching point a little bit, the way various development resources are expended on creating features for the game is extremely complicated and very unique to each project. That can't be explained in a way that will be fully understood by the community at all times, in all situations. While I understand your point is that no resources should be spent on pet battles, you're really not in a place to make a well-referenced argument about what features in development are taking time away from others you feel are more pertinent.
    so basically a big FU to the people who are against this in favor of things like the Dance studio that was promised Waaay back before wrath was released or better character models for player characters. Who the F was asking for pet battles and more importantly WHY were they asking for them? who are the ****ing DERPS thats suggested it in the first place? you want pet battles go play ****ing pokemon.
  1. slimj091's Avatar
    Quote Originally Posted by Snaige View Post
    You kinda overlooked the fact that every player has to pay for himself/herself as extra. The price indicated is for transfering guildmaster, guild bank, guild name and guild perks. ALL other guildmembers have to pay 20 euros each.
    first thing.. i would like to know where this wondrous land is where everything is free that you people seem to live in.

    secondly. it wouldn't be any different than before except for one thing. if a guild wanted to change servers before every player that wanted to move had to pay to transfer, but the guild would lose everything it worked for and have to start over. now you don't have to. so it costs money... big deal. get a job, or cancel a couple adult website monthly memberships.

    ---------- Post added 2011-10-26 at 03:38 AM ----------

    Quote Originally Posted by Ellsian View Post
    Agreed.

    It's ridiculously expensive and makes me feel embarrassed that a company I use to respect is trying to get away with more and more of these over priced fees. A much more realistic expense would have been $65-100 for the entire guild to transfer or faction change. Add on top of that a $20 guild name change (which was offered for free before!!) and it just serves to highlight the extent of their greed.
    your right. shame on a company making money off of their product.
  1. Torched's Avatar
    Greed at its finest.
  1. slimj091's Avatar
    Quote Originally Posted by Ellsian View Post
    Do you really think this automated service is some how labor intensive for Blizzard? Other games offer these type of services for free, fyi. If you cannot recognize that you're being charged a silly amount for an automatic service that many other games offer freely, then I have nothing else to say to you. I just don't know how anyone in their right mind can consider a small guild of 100 people having to pay over $5,000 dollars to transfer as reasonable or fair. That's not reasonable in the least.

    other games do not have an active customer base in the 8 figures region. other games do not have to employ thousands of GM's to handle the crap storm of tickets, complaints, and transfer requests. other games have to go freemium in order to give people a reason to play the game, and spend money in their online stores.

    if you don't like it then go play one of those other games.

    ---------- Post added 2011-10-26 at 03:52 AM ----------

    Quote Originally Posted by Ellsian View Post
    /facepalm

    I'm amazed at the amount of people who wholeheartedly accept this type of thing without a second thought. Those automatic services do not cost anywhere close to $55 per person.

    And it's not about entitlement, it's about the alarming amount of "fees" Blizzard keeps levying onto their consumers that have no basis for their costs. There is nothing wrong in asking for a second look at this pricing structure, or at the least, for guild members to receive some sort of a discount.
    i've played this game for six years, and i have never encountered any of these "alarming fees". maybe because i have never changed my characters names, or sex, or faction, or server. if they tacted the "fees" on to everyone's account just in case they might want to use them at some time. then yes that would be an outrage. however using these services is not mandatory. so i just do not get where all of your rage is coming from.

    btw. how would you ever know what the cost is for blizzard for transfering characters across servers? i was not aware any kind of business would ever make such information public knowledge.

    ---------- Post added 2011-10-26 at 04:03 AM ----------

    Quote Originally Posted by syrik View Post
    Pretty sure the only thing I implied, which is to say, I came right out and said it, is that Blizzard is full of a bunch of greedy bastards. I can see that you are in support of greed and that's ok, greed is popular in America. Evidently not getting an education while also supporting their greed is popular, at least with you judging by your poor use of syntax and grammar in your post. At least you spelled everything correctly, spell check is a wonder isn't it?

    a sentence like that, and you are going to bash someone else's education level?

    so where is this country where everything is free? i'd really like to know.
  1. ElmoMcBeastly's Avatar
    The thing I hate most is how they put a gun to my head and made me transfer my guild. Those greedy bastards. Down with the mind-controlling 1%.
  1. mmocb783d8c728's Avatar
    Blizzard being greedy, nothing to see here, move along.
  1. thetraveler12's Avatar
    someone needs to post the earnings per month numbers for World of Warcraft at its current subscriber number. If anyone out there thinks Blizzard doesn't make enough after ALL overhead to cover a 30 faction change WITHOUT charging you for it. Please stick your head BACK in the sand. Or up blizzard's ass. The same applies to the race change. Or changing facial features( as limited as they are. Really? STILL no RED hair color? not mohagany, RED. oh thats right.. colors in WOW are sort of washed out for the most part.) Put the goddamned things on a LONG cooldown before they can be used again to prevent abuse, make it free and be done with it.

    And yes, they are sort of obligated since you pay for their shit. I personally haven't played since may but that doesn't change the fact i had been playing since march of 2006. Seeing the game change as it has and the fees start showing up for what other game DON'T charge for makes a person sick unless either they don't care about money or mom and dad pay for it.
  1. Atheric's Avatar
    Up to $45 for some services? Well done, no wonder they're offering up Diablo 3 for free with a year pass.
  1. Hyperduke's Avatar
    Quote Originally Posted by Ellsian View Post
    Baaaaah /sheep
    Excellent rebuttal, you ignorant retard.

    Quote Originally Posted by Tython View Post
    You sir are annoying... and wrong... but mostly annoying.

    Yes Blizzard wants to make more money, what company doesn't? But it just seems so over the top, obvious and a blatant way to help make up for the nearly one million subscriptions they lost. Sad.

    I hope no one buys it. That will teach the greedy 1% ers... lol
    And you are incredibly stupid. If you think only 1% of the WoW playerbase can afford these changes, then you are even more retarded than you come across as. How often do you need to move your guild to a different server and/or change faction? I've been playing WoW for over 6 years now, and can safely say there has never been a NEED to.

    This is a LUXURY that wasn't in the game before, not a NEED. You people need to realise this is an online computer game, not a necessity of life. If you honestly can't afford this, then you need to readjust your life priorities before bawling at these additions.
  1. Thistlefur's Avatar
    OMFG can they rape us for anymore money?!?!?!?
  1. Ellsian's Avatar
    Quote Originally Posted by Hyperduke View Post
    Excellent rebuttal, you ignorant retard.



    And you are incredibly stupid. If you think only 1% of the WoW playerbase can afford these changes, then you are even more retarded than you come across as. How often do you need to move your guild to a different server and/or change faction? I've been playing WoW for over 6 years now, and can safely say there has never been a NEED to.

    This is a LUXURY that wasn't in the game before, not a NEED. You people need to realise this is an online computer game, not a necessity of life. If you honestly can't afford this, then you need to readjust your life priorities before bawling at these additions.
    Keep towing that line. I'm sure Blizzard is very happy with you. The price for these services overly exceed the actual expense and it's glaringly so. Why do people get so defensive when others point this out? Taking it so personal to the point as to insult people is a bit much. We do no one harm by asking for some reasonable fees, in fact, it's good for all of us. So unless you're a Blizzard shareholder, you shouldn't be so upset over asking for lower fees...
  1. Hyperduke's Avatar
    Quote Originally Posted by Ellsian View Post
    Keep towing that line. I'm sure Blizzard is very happy with you. The price for these services overly exceed the actual expense and it's glaringly so. Why do people get so defensive when others point this out? Taking it so personal to the point as to insult people is a bit much. We do no one harm by asking for some reasonable fees, in fact, it's good for all of us. So unless you're a Blizzard shareholder, you shouldn't be so upset over asking for lower fees...
    I'm not upset, you are the one posting 20+ posts about how 'outrageous' these prices are, and vigorously defending yourself and your opinions. You have no idea what the exact expenses are, so you are in no position to make sweeping assumptions like you have. And there is a large difference between 'asking for lower fees' and joining in the chorus of endless crying in a completely juvenile and uneducated way, eg. this entire thread. Just because someone takes the side of Blizzard, and isn't the "row row fight the powah (but still play the game anyway)" type, doesn't make them an employee or a shareholder.
  1. mmoc44e5154f48's Avatar
    Quote Originally Posted by adnre View Post
    this fact sucks so much i thought they would do something like that, everyone pays a few bucks for a real guild transfer WITH players not just the stu... guildbank and level and stuff you get within a half month with a big active guild.....
    Two weeks to level a guild to 25? Sure...
  1. Oberoth's Avatar
    Many of you dont actually understand why this is a big deal.... It costs a ton to move a guild... My guild is on a dying server and it would cost in the THOUSANDS to move my mediocre sized guild off of a server that is slowly falling apart around us.....Here is a post I did on the official thread
    Edited by Oberoth on 10/26/11 12:53 AM (PDT)

    I am not one to post on these forums much at all. However as a GM of a guild, on a low population DYING server, I feel the need to speak about these changes.

    This service is going to be profitable no matter how you do it. However doing it in the fashion you are doing it eliminates many of the players that MAY use this feature if your pricing structure was different.

    The character that I am posting on is the GM of a guild. We were on Blackrock US. However when Cata came out the load times for that realm were idiotic. We were offered free transfers to the realm NazJatar US to help the population slam that Blackrock was getting. We checked out the realm and it was gaining a decent population from the free transfers coming in so we decided to swap servers.

    Honestly we felt VERY cheated (dare I say scammed) because instantly people were allowed to change back and we have had to slowly watch this realm start to die. We have carved out a home here, but it is slowly becoming more and more difficult to gain new people (since most of the decent people are already in one of the other decent guilds. There is no pug scene and the economy is shot too....

    Needless to say we were SUPER excited to hear about the upcoming guild services.... Until we saw them. The problem for us is that it is price prohibitive for our guild to transfer. So here are a few ideas that would make this better all around

    1.) Allow increased guild transfer fee, but a reduced per person fee. ($50 for guild+$10per character)

    2.) Allow bulk transfers at a discounted rate that everyone can opt into/contribute too via their own battle.net account. ($300 per 20 characters)

    3.)Allow an even more discounted bulk transfer with severe limitations. ($200 for 20 characters but only allowed 1 guild transfer per character per year or $200 per 20 character, but only one character per account can be transferred)

    All of these are much more price attractive to guilds. Please help guilds like mine which are stuck on what seems to be a dying realm. If you don't make some changes we would either have to stay on our current realm or LOSE a ton of members who don't want to swap servers...


    TL;DR- No matter what you do you will make money, but by allowing a lower price point you would entice a HUGE number of other people to utilize this service. Not only is it likely to be a net monetary benefit for Blizzard it is a great PR move AND it helps your subscribers.

    Edit: had to edit it because when I copied it.... it turned into a word blob
  1. Skippert's Avatar
    This is rediculous, 35 dollars and on TOP of that, everyone needs to pay another 10 or 20 euro's for their personal character transfer, which I thought was already included in the damn price. The whole service is fully automated and there is not much data to be transferred. Apart from that, you pay that 10-20 euro to move ONE CHARACTER instead of all your characters in the guild. You may wanna do some alt-runs etc. Nope, pay another 10-20 euro's for Blizzard to move maybe 1 megabyte of information, which costs basically nothing.

    If all this was being asked for a free to play game without monthly subscription, that's acceptable to some degree, but this is a subscription based game that costs 11-13 euro's a month.. I should have the right to these automated services years ago, just like I can switch servers for free and ON THE FLY in RPG games and shooters that have more and more unique character features. This is not luxury, we pay luxurious amounts of money every month. These services should be baseline for all, with a really long cooldown.

    You see, the bigger the corporation (Activision) the more greed. If you wanna stand up for big corporations, sure defend Activision. I pitty you fool.
  1. k1037's Avatar
    Quote Originally Posted by slimj091 View Post
    btw. how would you ever know what the cost is for blizzard for transfering characters across servers? i was not aware any kind of business would ever make such information public knowledge.
    It's just a transfer from one database to another, with a few explicitly declared instructions on how to handle conflicts and the like.

    It's EXACTLY what happens when a moderator on MMO-C moves a thread from one forum to another. It was one place, now, suddenly, the entire thread and everything that happened in it - replies, time stamps, mod warnings, the works - is somewhere else. If the thread contains a poll and the forum its being moved to does not allow polls, well, that's the same as handling a mount difference and so on. Needless to say, it does not cost MMO-C money to move threads - let alone several hundred dollars. In the case of moving chars, no one even has to click a button - the system does it automatically when you pay for it.

    Databases have been handling these types of operations since they were created. At this point, it's such a profoundly BASIC operation, saying that it's 100% automated and 100% free doesn't require inside knowledge. It's hardly a trade secret.

    Their charging up the wazoo for this = "screw players on dying realms who are having a terrible gaming experience, we can make money for doing literally NOTHING!"
  1. ZeroWashu's Avatar
    Quote Originally Posted by Ellsian View Post
    Keep towing that line. I'm sure Blizzard is very happy with you. The price for these services overly exceed the actual expense and it's glaringly so. Why do people get so defensive when others point this out? Taking it so personal to the point as to insult people is a bit much. We do no one harm by asking for some reasonable fees, in fact, it's good for all of us. So unless you're a Blizzard shareholder, you shouldn't be so upset over asking for lower fees...
    First, you in no way have any facts to back your claim as to the cost of this service. Just because something is written and tested does not mean its costs come to an end. You still have support in place to ensure that when something odd happens that their is a proper response. Let alone the costs involved in rolling this out to production which includes the design, documentation, development, and testing, at all levels. Do you think these things are free? You are obviously not working in the software development field for any large established company where the product has minimal if no downtime expectations.

    It is an optional service, apparently crying isn't optional for some.
  1. randprin's Avatar
    what did i read here:
    guild master: "yeah, my server is dead, there're barely any people to recruit, my raid crew just lost 2 players which means i have to try and pouch from one of the remaining 20 guilds that actually bother with pve, the last time i saw a rated battleground was somewhere in may and the guild is slowly disintegrating".

    (what should have been blizzard response): "hmm, we need to merge a few of those semi dead servers to have some life injected into them again, or maybe allow guilds to transfer to more populated servers to give them better recruitment chances, or maybe allow people who want to be recruited into those guilds to transfer to those realms for free or somethin".

    blizzard actual response: "pay us and we'll allow you to move your guild to one of the few overpopulated servers, you may be unwelcome there as you're just another drain on that servers resources but hey, we love your money".

    Edit: i had to edit this to mention one more thing, this change will mean there are no more free realm transfers, you realm to crowded? pay to transfer your guild and your players if you want less lag. your realm is dead, forget about the chance to get more players from those crowded servers.
  1. mmoc263ef0e2be's Avatar
    There's a lot of bullshit around in this thread, but here's my view on it.Blizzard, as a business, provide the game and services they do to make money. To make more money, they can do extra services like this. If players want to use them, they'll pay, and if not they won't. Don't like it? Don't use the service, or just quit even.

    If people are willing to pay those sorts of prices, then they are right as a business to charge those prices. If it turns out they aren't being used, the price will come down. Again, if it is not all right with you, take your money elsewhere.No one is disputing that they're expensive or money grabbing or greedy. They are, for an automated function on a server database. They should be cheaper. But they have absolutely no responsibility to charge any less than what they will sell for. None at all. Its the players who use them who value that service at that price - if they didn't, they wouldn't pay for them.

    Finally, a lot of people are complaining how much it would cost to move a 10, 50 or even hundred person guild. It could be in the thousands of dollars. But remember, it already cost nearly as much before. Before, everyone would transfer their characters, still costing thousands for a large amount of people. Now, the exact same thing happens, except the master pays a bit more to keep the guild intact. And yet hardly anyone complains about the character transfer costs, which you have either way.

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