MMO-Champion - WoW Down to 9.6 Million Subscribers
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WoW Down to 9.6 Million Subscribers
Activision Blizzard's press release states that World of Warcraft is down to 9.6 million subscribers as of December 31, 2012. This is lower than the amount of subscribers from the "over 10 million" announced for Q3 2012. A few other interesting points:

  • Mists of Pandaria was the #3 best-selling PC game at retail.
  • Diablo III was the #1 best-selling PC game at retail, breaking PC-game sales records with more than 12 million copies sold worldwide through December 31, 2012.
This article was originally published in forum thread: WoW Down to 9.6 Million Subscribers started by chaud View original post
Comments 963 Comments
  1. Paulosio's Avatar
    Quote Originally Posted by Courierrawr View Post
    So what? A decline is a decline, WoW's "golden age" is long over, the game is going to keep losing players, will you still be using that defense when it's down to 3 million players?
    9.6 million is 500k more than WOW had at the end of Cataclysm (figure taken from August 2012).

    You will ALWAYS get a dip in subscribers from the high point at the start of a new xpac when old players return to try it out....
  1. Aquamonkey's Avatar
    Quote Originally Posted by Beefhamer View Post
    Yes. Monthly subs are still counted even if their time ran out on 12am Jan. 1, 2013.
    WoW East doesn't pay by the month, they pay by the hour. Buy 1 hr in a quarter and they count you as a sub.
  1. Csnyder's Avatar
    so......9,600,000 is still pretty good if you compare to other games.
    how many subscribers does your game have?
  1. Prancing Minstrel's Avatar
    Quote Originally Posted by Pann View Post
    I completely agree it is hilarious to watch people's predictions.
    That was such a beautiful bit of ownage that I think we all need to take a step back and admire it for a few seconds.


    WoW is still doing extremely well, but pretending losing half a mil players is nothing is equally stupid as saying WoW is dying. 500k is the whole playerbase of some MMO's.
  1. Paulosio's Avatar
    Quote Originally Posted by Beefhamer View Post
    Except they were pretty much all in China.
    Got any breakdown on sub numbers per market / location ? I've not seen any such numbers released so I suspect you are pulling these numbers out of your.... well you know.

    ---------- Post added 2013-02-08 at 02:04 AM ----------

    Quote Originally Posted by Udderpowered View Post
    That was such a beautiful bit of ownage that I think we all need to take a step back and admire it for a few seconds.


    WoW is still doing extremely well, but pretending losing half a mil players is nothing is equally stupid as saying WoW is dying. 500k is the whole playerbase of some MMO's.
    I'd be curious to see numbers for sub drops from the start of each expansion to 6 months in. I'm fairly sure every xpac has experienced a drop after it's high point at release. Maybe not BC because that was a time when the game was still growing it's subs base.
  1. PuppetShowJustice's Avatar
    They can always make a new minipet and/or mount and throw it up on the Blizz Store to print extra money. I don't see them in danger any time remotely soon.
  1. Cirque's Avatar
    Quote Originally Posted by Beefhamer View Post
    In your case and maybe top end raiders in a race. 16/16H this last week finally and many of us never bothered with rep or dailies. Again, it is optional and not required. It is also a bonus chance at loot and people should be expected to put in a bit of time or effort to receive it.

    ---------- Post added 2013-02-08 at 01:44 AM ----------


    Which could also include many people who have signed up since then as well. Your argument works both ways. Regardless of price, it still sold 12M copies.
    B/s. Stop telling people what's optional or not for them, that's different for everyone. And good for you being proud that you finally cleared the content, but for those of us who take it seriously and cleared it weeks ago, optional doesn't exist, and that's the end of it. If any of our raiders is caught not doing their reps or capping valor, there's going to be a problem. Thankfully, everyone is fully committed.

    It's tiresome to hear this "optional" vs "mandatory" argument. It's great that you don't care enough to do whatever you can to be at your best for your raids, that's fantastic and tbh, great for you that your guild puts up with that semi-dedication. But for tons of us, it's not, and we'll be putting up with the shit Blizz shoves through our throat no matter what so we can do what we care about a lot to the fullest. That is how at ilevel 508 I'm still doing random dungeons every day, LFR, and frigging dailies even though I'm exalted thrice over. For people like us, raiding is their favourite past time and we'll do whatever it takes to do it properly - just like buying a new racket for your tennis sports is "optional", but it sure as hell will improve your performance.

    Besides, even "optional" does not excuse content being crap. Not saying Mop's content is crap (just the valor grind I have an issue with really), but that's how some people feel.

    For that matter, the entire frigging game is optional, I don't even get why this argument exists in the first place. Content exists to be done, when people feel they hate the majority of the content I think they have a right to complain.

    ---------- Post added 2013-02-08 at 03:21 AM ----------

    Quote Originally Posted by Udderpowered View Post
    That was such a beautiful bit of ownage that I think we all need to take a step back and admire it for a few seconds.


    WoW is still doing extremely well, but pretending losing half a mil players is nothing is equally stupid as saying WoW is dying. 500k is the whole playerbase of some MMO's.
    Sure, it sucks, but in the big image of things in WOW, it's but a comma in the total amount of players and I don't think Blizzard is terribly fussed. Besides, declining subs at the end of a patch have pretty much been a trend since forever.
  1. juggerneat's Avatar
    20 years from now there will still be people playing this game. I haven't touched it since 2011 december and don't plan to anymore tho'. Dead realm, asking extra fee for transfers, constant gear resets etc. Not my thing anymore.
  1. Cows For Life's Avatar
    Quote Originally Posted by Pancaspe View Post
    It is so hilarious to watch the pathetic predictions, or should I say pleading, of The Haters.

    WOW has AT LEAST 20 Years left.

    That is a long time to hate.
    ...but you said the newest expansion (MoP) was for sure going to top the 15 million user watermark. What happened there? (Check Pancaspe's posting history)
  1. Samurai's Avatar
    The thing with MoP, is either people loving it, or hate it. I can't see MoP gaining numbers at all, its going to keep sliding.

    I can see the next announcement being much lower tbh.
    To have closed your account by Dec 31st, you would have needed to unsub by the end of Nov. The way the raids where gated, it wasn't until Nov 20th that all were even opened. So most people would have held off quitting until after that.
  1. pickley's Avatar
    Quote Originally Posted by Udderpowered View Post
    That was such a beautiful bit of ownage that I think we all need to take a step back and admire it for a few seconds.


    WoW is still doing extremely well, but pretending losing half a mil players is nothing is equally stupid as saying WoW is dying. 500k is the whole playerbase of some MMO's.
    This.

    Anyone running around screaming

    WOW IS DEAD is a fool.

    WoW wont be dead for a long time, at least 10 years if they keep going the way they are now.
  1. Immitis's Avatar
    Quote Originally Posted by Lilly32 View Post
    How can the worst game ever made be the best selling also? Just goes to show if Blizard puts their name on a pile of poo it will sell.
    someone has never played superman 64.

    honestly i played diablo 2 and diablo 3 back to back neither felt like bad games were they great games? i wouldnt say so but they were definitely good games and diablo 2 was far from what people told me it was going to be

    ---------- Post added 2013-02-07 at 09:54 PM ----------

    Quote Originally Posted by Aquamonkey View Post
    WoW East doesn't pay by the month, they pay by the hour. Buy 1 hr in a quarter and they count you as a sub.
    it says on what is counted as a sub that its only if theyve played within the past 30 days. not the entire quarter
  1. seska's Avatar
    hopefully it keeps going steadily now, far enough so that they at least wake up and fire that fucking idiot ghostcrawler.
  1. Aquamonkey's Avatar
    Quote Originally Posted by Immitis View Post
    it says on what is counted as a sub that its only if theyve played within the past 30 days. not the entire quarter
    Do they report subscription numbers every month or every quarter?
  1. Ichigo86's Avatar
    Quote Originally Posted by kojinshugi View Post
    It's a 5% drop. How is a 5% drop a big deal?

    If Rift went from 1 million to 950k, would that be a big deal?
    Comments like these make me facepalm so hard... You even go and show how stupid the argument is on your own post.
    5% is relative, like all percentages and as such, useless.

    Bus with 20 people in it crashes and 1 dies. Is it a big deal? Sad but not that big of a deal. It's 5%.
    What if 5% of your countrys population was to die? World War II saw the death of 2,5% of world population or over 60 million in numbers. Big deal? Apparently by you it's meaningless.

    What matters is the absolute amount. 500k players is a huge amount as is the money lost with them. There's no way around it. Additional players don't become worth less the more you have. That's a ridiculouss thought. 500k when going from 10m to 9,5 are pretty much just as important as going from 1m to 0,5m even tho the percentages are 5% vs 50%. Money matters.

    Is it the death of WoW? Of course not. Will it change anything? Most likely. Guys with the suits don't like losses of any kind and they are pretty much bound to at least try to stop the bleeding. How does it effect us? Nobody knows.
  1. Buru Diman's Avatar
    I guess we can be certain now that WoW will never be above 11 million subscribers again. I mean, I can't think of any feature that could ramp up the subscribers and make people say "ok its time to go back to WoW". Not even the character remodels which is their strongest known card right now.
    But hey, I still can enjoy the game. And MoP has been the best expansion story-wise. I' ll keep playing at least until I get bored and unsubscribe again like I did back at the start of Cataclysm.
  1. Cipero's Avatar
    even if you are generous and give swtor 500k subs, wow still has 18x that amount. So yea..chillax
  1. Nimitzles's Avatar
    Quote Originally Posted by Buru Diman View Post
    I guess we can be certain now that WoW will never be above 11 million subscribers again. I mean, I can't think of any feature that could ramp up the subscribers and make people say "ok its time to go back to WoW". Not even the character remodels which is their strongest known card right now.
    But hey, I still can enjoy the game. And MoP has been the best expansion story-wise. I' ll keep playing at least until I get bored and unsubscribe again like I did back at the start of Cataclysm.
    This is true.

    You can read my post history, always said with making 10s = 25s raiding subs would drop because 25 man raiding guilds were the foundations of realm communities where 10man guilds add nothing and more tight knit groups. Yes 10 man raiding was good for certain players that wanted it but was bad for the game.
  1. Kioshi's Avatar
    me and my friends quit because of the Daily quest Crap.

    I don't think wow will die, but all expansion always start with something everyone hated, and then blizzard learns their lesson by the time the final patch comes out, then they fuck it up again when a new expansion comes out. So looking at history, I'll be back for the Garrosh Raid.
  1. Immitis's Avatar
    Quote Originally Posted by Nimitzles View Post
    This is true.

    You can read my post history, always said with making 10s = 25s raiding subs would drop because 25 man raiding guilds were the foundations of realm communities where 10man guilds add nothing and more tight knit groups. Yes 10 man raiding was good for certain players that wanted it but was bad for the game.
    that would make sense but only 2 million people raid WITH lfr included.

    its like saying wow would die if it removed pvp.

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