MMO-Champion - WoW Down to 9.6 Million Subscribers
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WoW Down to 9.6 Million Subscribers
Activision Blizzard's press release states that World of Warcraft is down to 9.6 million subscribers as of December 31, 2012. This is lower than the amount of subscribers from the "over 10 million" announced for Q3 2012. A few other interesting points:

  • Mists of Pandaria was the #3 best-selling PC game at retail.
  • Diablo III was the #1 best-selling PC game at retail, breaking PC-game sales records with more than 12 million copies sold worldwide through December 31, 2012.
This article was originally published in forum thread: WoW Down to 9.6 Million Subscribers started by chaud View original post
Comments 963 Comments
  1. Viking's Avatar
    Quote Originally Posted by Kioshi View Post
    me and my friends quit because of the Daily quest Crap.

    I don't think wow will die, but all expansion always start with something everyone hated, and then blizzard learns their lesson by the time the final patch comes out, then they fuck it up again when a new expansion comes out. So looking at history, I'll be back for the Garrosh Raid.
    My entire guild has unsubbed. I doubt it gets fixed until next expack. The reason people felt like they had nothing to do in Cata was because they kept us in Dragon Soul for a year... Get a clue Blizz. These optional daily quests can DIAF.
  1. Berethos08's Avatar
    Quote Originally Posted by Cirque View Post
    Sure, it sucks, but in the big image of things in WOW, it's but a comma in the total amount of players and I don't think Blizzard is terribly fussed. Besides, declining subs at the end of a patch have pretty much been a trend since forever.
    Declining players at the end of a patch cycle shouldn't be unexpected, but something has shifted - from launch until the end of Wrath, any dips in numbers that occurred were offset by enough gains that each new expansion led to new total subscriber records...which hasn't happened since Cata began.

    Still, I agree that I doubt Blizzard is terribly upset by the drop this quarter. If the drops continue and the expansion again ends with noticeably less players subscribed than when it started (like Cata dropping from 12 million to 9.1 in less than 2 years), Blizzard might want to consider being concerned.

    As for me, I find the end of expansion subscriber numbers and the numbers following the subsequent expansion release to be far more interesting, barring any "holy shit, they lost how many?" type drops if they were to happen.
  1. WarpKnight's Avatar
    This thread has so many gems of amusing hyperbole (on both sides).

    /giggle
  1. Sarevokcz's Avatar
    Quote Originally Posted by lakers01 View Post
    What do you think they increase will be when 5.2 drops and by many accounts one of the better raids is released?
    what the F? these are by 31st december. at that point, maybe 20 guilds have cleared HC sha? the sub loss had most likely VERY little to do with raids and more just with general burnout of of the daily grind
  1. TransformedBG's Avatar
    The problem is the game has became to simple... I personally like something more challenging and get board playing easily. BC was still the best expansion by far. Today they just like to release the newest stuff as fast as possible rather than making it harder to get to the end game content. It shouldnt be for everyone, if your not skilled enough to get there you obviously dont belong. Long gone are the days were playing your class are over... Now blizz is all about money so they made it open to everyone... but rest assure now that the subscriber base is down, expect to see a new pet or mount come out.
  1. Immitis's Avatar
    Quote Originally Posted by Viking View Post
    My entire guild has unsubbed. I doubt it gets fixed until next expack. The reason people felt like they had nothing to do in Cata was because they kept us in Dragon Soul for a year... Get a clue Blizz. These optional daily quests can DIAF.
    heres the opposite of that argument. i enjoy the way dailies tell storylines much better than the way raids or dungeons do. i hope raids and dungeons can go DIAF

    i wonder how much you would enjoy that
  1. Zachdavis's Avatar
    No matter what Blizzard has for paying people , people will always say they should have more. No other game comes close to what WoW brings in for activision. People have said that Wow will die for years, and they are always wrong. This will never change, because they like to incite people.
  1. Celista's Avatar
    Quote Originally Posted by Immitis View Post
    heres the opposite of that argument. i enjoy the way dailies tell storylines much better than the way raids or dungeons do. i hope raids and dungeons can go DIAF

    i wonder how much you would enjoy that
    Dailies don't tell storylines well at all.
  1. Aquamonkey's Avatar
    Quote Originally Posted by Celista View Post
    Dailies don't tell storylines well at all.
    If good directors can make walking through New Zealand or people typing on computers engaging, I'm sure someone can do something about me spending hours digging through dirt or fishing for items to make people like me.
  1. Immitis's Avatar
    Quote Originally Posted by Celista View Post
    Dailies don't tell storylines well at all.
    golden lotus, shieldwall, and 5.2 all say otherwise
  1. Durlockozk's Avatar
    The peak of subscriptions was at the end of Wrath of the Lich King at just over 12M. This was coming off hard modes becoming heroic modes, and raid difficulty settings becoming dynamic. Subscribers have slowly declined since the start of Cataclysm, and despite being perceived by most as a relatively good expansion as far as content (especially in comparison to Cataclysm) Mist of Pandaria hasn't had the appeal to maintain part of that dropoff, or get some subscribers to come back to the game. The only constant factors still left over from Cataclysm that would seem to still annoy some of the long term players is the continuation of the divisive nature of 10 and 25 man raiding.

    I am not a fly by night player myself. I don't exactly take breaks from the game for extended periods of time, and my subscription has been active since approx 6 months after release of the original game. Even I am having a hard time continuing to swallow this crap, and I understand how challenging it is to continue to make the game continue to appeal to groups of players that become more and more diverse.
  1. jbombard's Avatar
    Quote Originally Posted by Nimitzles View Post
    This is true.

    You can read my post history, always said with making 10s = 25s raiding subs would drop because 25 man raiding guilds were the foundations of realm communities where 10man guilds add nothing and more tight knit groups. Yes 10 man raiding was good for certain players that wanted it but was bad for the game.
    Amusing. One could of course argue that 40 man raiding guilds were the foundations of realm communities, and that 25 man raiding while good for certain players was bad for the game. And actually it would be a better argument as the community was at it's best in vanilla, where 40s where the norm.

    Or we could both wake up and realize the raid size has little to do with anything. The increased ability to find information on the internet, and the variety in game tools, and the sheer size of the player base are what have made relationships more disposable. The reason why the community is in decline is because you no longer need a community to accomplish anything in the game.
  1. mosely's Avatar
    Quote Originally Posted by Immitis View Post
    golden lotus, shieldwall, and 5.2 all say otherwise
    No, they don't.
  1. jbombard's Avatar
    Quote Originally Posted by mosely View Post
    No, they don't.
    Well not so much the others but I actually liked the shieldwall quest line. I also liked that you level the rep fairly quickly only doing a few quests each day.
  1. Immitis's Avatar
    Quote Originally Posted by mosely View Post
    No, they don't.
    yes they do. some of the best quest writing this games ever seen.
  1. McTurbo's Avatar
    wow's problem is we keep getting the same thing.
    2 years to make
    10-30 days of leveling content
    1-2 months of end game content.
    no new content except every 6 months on content patches.

    so..2 years to design and make the "zone's" an "events" of each expansion.. we level through it in 10 days or so.. 30 for the slow folk... by month 2 your raiding crew is at it.. and 2 months later you have a large portion of your "better than average" guilds done with normals working on heroics. (repeating content). we then wait 6+ months for new content. (what did 5.1 add.. more dailies.. after a large percentage of players were pissed about so many dailies.. but. we get more.).

    what do we have to look forward to? more of the same. expansion after expansion blizzard puts the largest effort into leveling content and not the content we spend the majority of our time in which is endgame content, pvp, pve, raiding, crafting.. if we had the effort placed here instead of on leveling content we would be happier players.. lets be honest.. did you enjoy leveling 85-90? i did at first.. but then by 88 it became a grind.. the amount of quest needed to level felt just a bit boring (and i like leveling normally)

    2 - 3 hours of leveling content per level is all that is required to tell your story.. better designed events to tell your story instead of more go kill x collect y quests.. come on.. we killed Illidan, Arthas, and Deathwing.. do you really think players enjoy killing another recolored troll for un-named npc we will never see again? unless blizzard breaks its own mold players will continue to leave out of sheer boredom.
  1. Yondame's Avatar
    Love the interesting note about D3, you think that had anything to do with WoW? D3 was the biggest flop of a release blizzard has ever had and included numerous complaints to the B.B.B. as well as numerous lawsuits. A entire country was server blacklisted for nearly a month because a dupe which crashed the economy, and U.S side was able to dup for nearly 2 months.

    WoW going down to 9.6 million subs, d3 had about as much to do with that.. as me bench pressing a panda has to do with WoW's success and/or fail.

    Their lack of empathy for most of the player base, and their trying to cater to small children crying nerf, or buff... thats whats cost them sub's. I remember a time when WoW well surpassed 12 million and was estimated close to 14 million. Anyone else remember those days? I remember days when people were eager to log on, not "jesus I gotta log on because I have to do this, this and this or fall behind in rep and won't be able to do this, this or this. When did games become jobs? Thought games were just games.

    Sincerely, 7 year veteran of WoW who turns off his sub after a month or two of WoW until next patch since WOLK.
  1. Ghaleon's Avatar
    I find it funny those who say they quit cause of the dailies, that they are in no way forced to do don't like them don't do them simple as that.
  1. Aquamonkey's Avatar
    Quote Originally Posted by Immitis View Post
    yes they do. some of the best quest writing this games ever seen.
    The actual daily quests don't. They're just filler quests to kill x number of people or get y number of body parts. The quests unlocked at reputation benchmarks do, but those aren't daily quests.
  1. Remilia's Avatar
    Quote Originally Posted by Csnyder View Post
    so......9,600,000 is still pretty good if you compare to other games.
    how many subscribers does your game have?
    You don't compare how a game is doing by comparing it to another game.
    You always compare to itself. The history of the game shows it's progress.

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