Important - Some people got automatically redirected to Facebook from MMO-Champion for a couple of minutes. Nothing compromised or anything like that, this is happening all over the web.

WoW Down to 9.6 Million Subscribers
Activision Blizzard's press release states that World of Warcraft is down to 9.6 million subscribers as of December 31, 2012. This is lower than the amount of subscribers from the "over 10 million" announced for Q3 2012. A few other interesting points:

  • Mists of Pandaria was the #3 best-selling PC game at retail.
  • Diablo III was the #1 best-selling PC game at retail, breaking PC-game sales records with more than 12 million copies sold worldwide through December 31, 2012.
This article was originally published in forum thread: WoW Down to 9.6 Million Subscribers started by chaud View original post
Comments 954 Comments
  1. Tharkkun's Avatar
    Quote Originally Posted by Jagoex View Post
    I think it's also important to note that while 9.6 million is a HUGE number, it is about 20-25% less than WoW's peak number of subscriptions, which topped 12 million world-wide.
    That 12 million number also combined a release in China of WOTLK right as we were ramping up for Cata in NA/Eur. I don't think they could time that more perfect if they tried.
  1. Immitis's Avatar
    Quote Originally Posted by Duster505 View Post
    Pet battles and pandas provide entertainment for some ye.

    But from my point of view. If a 12 million sub based MMO game is not able to keep their game updated with decent content and good progress... Then it shouldn't be a sub based game. Thats how bad Blizzard is doing atm. They have failed alot of their former players with very poor choises in the past 3 years. LFR for example is a total insult for ppl that want to do raiding - but are unable to spend 20-30 hours per week in normal raids. Thats the first thing Blizz needs to fix. PROPER raid progress in normal mode.. Right now less than 3% of the playerbase have done all bosses in normal mode. Reason ? Cause Blizzard made normals harder than what they were before. At the same time many old sub based gamers that want to play meaningfull raid progress and still have real life are focred into LFR... Or like me... just quit. Cause LFR is the lowest of low - almost as low as daily quests. And guess what... thats the two things BLizzard offered for their RPG systems in MOP....
    not sure if cereal O-O
  1. Tharkkun's Avatar
    Quote Originally Posted by Aquamonkey View Post
    Blizzard counts every sub in Asia as a full sub, when in reality they are only 1/10th of a Western sub. WoW really only has 5.3M subs.
    When they release a complete breakdown of subs based on country/region let us know. Otherwise you're guessing like everyone else.
  1. jschulth's Avatar
    And here I am only needing 9 others to play. Plenty to choose from.
    Works for me.
  1. mmocc032250145's Avatar
    Quote Originally Posted by Immitis View Post
    no, thats just what alot of companies make as dlc because their greedy. dlc means downloadable content, expansion means an expansion of content. both mean the same thing just because some companies choose to charge you for new outfits doesnt mean thats all dlc is
    To me an addon is something you can either buy in a store or download and DLC is something you can only download (hence the name).
    I don't see companies make out DLC as addons. I only see them make DLC as DLC, being a little extra that you can download for that game.
  1. l33t's Avatar
    Quote Originally Posted by malletin View Post
    i knew guildwars was gonna keep leeching subs, i bet swtors free to play model have pulled subs from wow aswell!!
    ROFLed as madman on this. You forgot Tera f2p is also mass stealing wow subbers, yes indeed, true story.
    We fanboys will quit wow when idiotic and lazy game developers will give us something better than it. It is really a total shame that a game with what, 8 years old or something, is SO much ahead of every other mmo created today.
    ps. By the way, always wondered, what is the reason for posting this kind of news? 500k loss is really nothing for wow. I hope this 500k are that "omg, I dont get my super easy drops from lfr, so i quit" and "omg, we don't want dailies, we want free loot, free gear and free everything coz we pay blah blah" kind of whineys left.
  1. zox2's Avatar
    A lot of my friends actually came back to wow recently, so I feel a somewhat opposite trend. I do believe that MoP is the best expansion so far, it has waaaay more stuff to do than I actually have time for, and the content is pretty fun for me. They seem to be able to keep to their timetable so far, so things are looking pretty good from my perspective.
  1. GrieverXIII's Avatar
    Only 9.6 millions subscribers, damn game is dead :l
  1. MuteTV's Avatar
    Numbers even out. Stop comparing the game dying to them not remaining at the highest subscriptions recorded. It's ridiculous.

    The fact remains. This dispute as been going on forever:
    http://www.youtube.com/watch?v=d7fBjaa0odE
  1. Immitis's Avatar
    Quote Originally Posted by Abraksas View Post
    To me an addon is something you can either buy in a store or download and DLC is something you can only download (hence the name).
    I don't see companies make out DLC as addons. I only see them make DLC as DLC, being a little extra that you can download for that game.
    thats because alot of companies are greedy. and sell on disk dlc. basically things that are already ingame that they locked out of in normal gameplay so they can charge you extra for something you shouldve gotten for free
  1. kojinshugi's Avatar
    Quote Originally Posted by Necrosaro123 View Post
    "Diablo III was the #1 best-selling PC game at retail, breaking PC-game sales records with more than 12 million copies sold worldwide through December 31, 2012." .... That's because Diablo 2 LOD was a real success, not because of Diablo III itself. That game is already dead.
    D3 is far from dead. It's not the game to end all games that people expected, but the vast majority of those 12 million buyers are not hardcore D2 veterans who are disappointed in an originally shallow endgame grind. It still has a healthy playerbase, and it sold 12 million copies.

    Would you consider equally strong D3 expansion sales as evidence of its success, or would you find a way to rationalize that away as well? Or can we expect "People hoped Blizz would fix the mess that is D3, were gullible and bought it. It's dead!"

    "Mists of Pandaria was the #3 best-selling PC game at retail." I like the new Asian Theme, but it doesn't feel like Warcraft, i miss Warcraft a lot.
    No one cares? How do your personal, individual, and vague feelings of nostalgia have any bearing on discussion of the entire global playerbase of WoW?
  1. Korru's Avatar
    Quote Originally Posted by frozenshiva View Post
    the saddest thing right here is all the reasons people find to hate stuff.
    I'm not really a fan of "love friendship and tolerance" but this is still ridiculous.

    Long live hate. Because that's what makes us better than beasts..oh wai...
    hate makes me feel alive!!!
  1. Duster505's Avatar
    Quote Originally Posted by Kalielle View Post
    Just finished listening in to the investor conference call. Interesting points that were made:

    Most of the decrease in subscribers was from China, while other regions remained fairly steady.

    The engagement rates in Mists are higher than those they saw post-Cata, and dropped off less fast. But players these days demand more content faster and are more likely to switch to a different game or leave the community. So they are trying to release new content more often. WoW is competing not just with other games but with all other forms of entertainment in people's lives.

    5.2 will be out "within the coming weeks."
    5.2 will launch last week of March.

    And as far as BLizz talking about community... Maybe they should actually look at their dead servers and try to create some community instead of forcing ppl to pay 25$ per character for transfers? CRZ are not solution to dead servers. Just makes it worse.
  1. Aquamonkey's Avatar
    Quote Originally Posted by Tharkkun View Post
    When they release a complete breakdown of subs based on country/region let us know. Otherwise you're guessing like everyone else.
    10% of their income comes from Asia. They have a different pay model.
  1. mmoc7b2c979220's Avatar
    maybe this will result in Bliz devs getting off their ego train, and stop trying to force players to play the content they want to......that dailies-rep thing was totally retarded.

    then again, not sure what they could really do, after cata, to get it so wrong again in MoP, most of the people I know who quit, swear they wont ever go back no matter what, and have moved on to cheaper and arguably better games.

    Still, its not like 9.6mil is the brink of death is it?
  1. Xilurm's Avatar
    You know it kinda sucks that I didn't play from the beggining. The only dungeons I got to experience before LFD were Deadmines, Wailing Caverns and Scholomance.

    Yeah yeah I know some people say it was hard to do 523648726429 quests in order to get attuned but it makes you feel more unique that way. Not to mention now that CRZ is here the point of servers is gone. This is the exact same reason I moved to Silvermoon EU. My server was somewhat "dead" and with CRZ it felt alive again. There was a problem though. Those players were not from my realm and they could honestly not give a single fuck about me or anyone else outside their realm.

    So even though I never played before 3.3 at cap level, I really really want them to make Titan and never put LFD/LFR or CRZ.
  1. anyaka21's Avatar
    people said that subs would go up once MoP was released. I guess not
  1. mmoceeceb76e25's Avatar
    Just goes to show how big WoW is though other competitors would love 500k subs never mind 9.6m.
  1. Gendou's Avatar
    Quote Originally Posted by Farora View Post
    500k is huge, especially considering the 10 million number is hugely inflated. The 500k loss has to be in Europe/US, so a big deal.
    Morhaime specifically mentioned on the conference call that the subscriber loss was in China.
  1. hunteromg's Avatar
    500k is huge. its new xpack and allready 500k ppl left

Site Navigation