MMO-Champion - WoW Down to 7.7 Million Subscribers, Activision Blizzard Purchases Vivendi's Shares
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WoW Down to 7.7 Million Subscribers
Activision Blizzard's press release states that World of Warcraft is down to 7.7 million subscribers. This is a loss of 600,000 subscribers, down from 8.3 million last quarter. A call about the shares purchase will take place on July 26 at 8:30 AM ET, so check back then for any more comments on subscriber numbers. The regular earnings call will take place on Thursday, August 2nd.


Activision Blizzard Purchases Shares From Vivendi
Activision Blizzard is purchasing 429 million shares from Vivendi for $5.8 billion. This purchase is financed with $1.2 billion of cash that was on hand and $4.6 billion of debt proceeds, leaving them with a $1.4 billion of net debt at the end of the deal in September 2013.

An investment group that includes Bobby Kotick and Brian Kelly, who put up $100 million together, as well as Tencent and other partners is purchasing 172 million shares for $2.3 billion. This group will own 24.9% of the company and Vivendi will retain ownership of 83 million shares (12%) of the company.
This article was originally published in forum thread: WoW Down to 7.7 Million Subscribers, Activision Blizzard Purchases Vivendi's Shares started by chaud View original post
Comments 447 Comments
  1. BrerBear's Avatar
    Quote Originally Posted by Salech View Post
    guild wars 2 have 2-3 million logging in every day to play, yeah it's not subscriptions but it is quite abit, and sub based MMO's are far and few between now really.
    Is there a source for that? I liketo follow the VG business, but I havent't seen evidence of a number that high. Last I had seen was that GW2 total sales had hit 3 million, not daily logins.

    - - - Updated - - -

    Quote Originally Posted by xenogear3 View Post
    Sinking ship for both stock owners and WoW fanboys
    The stock is up massively on this news today. Try again.
  1. ngc2440's Avatar
    Quote Originally Posted by lazzy View Post
    If you're clearing all this content and don't get the feeling that "I did this I'm a God" than you don't got a very good game anymore.
    Never felt that way with Prince of Persia, Portal, GTA4, Beyond Good and Evil, Shadow of the Colossus, about a dozen of the Final Fantasy games, etc...

    Does that mean they are not a very good game?
  1. Aqua's Avatar
    Oh thank goodness they've shed that leech vivendi... I swear that company is pure poison and I'd be pissed beyond hell if Blizzard took a dive for those suckers.
  1. Flimsy's Avatar
    Losing subs by the bucket load....Blizzards answer: add vanity helmets and mounts to the pet store!
  1. Coleslaw's Avatar
    rip in peace WoW. Since you lost 600k more subs the game will be shut down
  1. Feanoro's Avatar
    The decline began right after 3.2 and the massive design philosophy shift towards "make it easier, more convenient, cater to people who don't care to try". It's funny how people who weren't there try to pontificate how the past was such a bad game... well, then why did that bad game have nothing but growth?

    We've gone from a model where the serious raiders had one mode, 25s, and the more casual, busy, or family/friends types had their mode, 10s, to 5.4's upcoming SEVEN modes (LFR, 10F, 10N, 10H, 25F, 25N, 25H). Unless you think Blizzard doesn't occupy the physical universe, you have to realize that to deliver more modes in the same amount of time means quality has to be cut somewhere. This also, as many have commented before me, completely removed the ability for people to raid with guild and then help friends on the off nights.

    We've gone from a model where being at least polite if not social was encouraged and required at the high end to one in which there's little accountability and the rule is trolling, jerkish behavior. Polite, friendly people are the exception now. This causes a vicious cycle where LFG/LFR have made themselves necessary.

    We've gone from a model where people said "Next time, we'll get a little further. We have something to shoot for. Look at those guys, I want to be like them" to one in which if you don't do absolutely all available in a lockout (be it dailies, valor cap, arena points, whatever content), you're treated with contempt. The very people who used to complain that raiders and grand marshals were "elitists" are now far worse than any of their old accusations. Side note, the "elitists" used to be the trainers for the rest of the population. Believe it or not, most recruitment in vanilla through Ulduar said "Gear is not a problem".

    Frankly, unless Blizzard swallows their traditional pride and actually admits the design philosophy shift has failed, you're going to continue to see subscription drops, especially during the current economic climate where people are seriously evaluating where their entertainment dollars go.
  1. lazzy's Avatar
    Quote Originally Posted by carnifex2005 View Post
    Frankly this isn't all because of MoP (but that didn't help) but because for the first time in a long time WoW is starting to show it's age and limitations. There is also the death by 1000 cuts as well since there are now a lot of very good MMO's out and more in the near horizon that now can be said are "next gen". That wasn't the case when Wrath or even when Cata was out.
    Has nothing to do with WoW being old. Has to do with WoW not making the game better. MoP is a very good example of nothing innovating or new. This xpac is by far the worst xpac. People don't want Bright green worlds with bunnies and rainbows. I seriously thought a unicorn was going to pop out of my toons ass while lvling this xpac.

    People also want a villain, Garrosh shouldn't even count as a end game boss. If people don't have something to work up to and be like " I wanna BEAT that guys ass" than your xpacs story fall flat.

    Look at Vanilla we had Rag, Ony, C'thun and Nefarian the list goes on. BC we had Illadin, LK we had Arthus. People knew these villains. Now lets look at the decline of WoW..... Cata and MoP who are the Villains? Deathwing nobody knows who or where the hell this guy came from. I only know of him because of Wc2 and i know a lot of people never played those games. MoP seriously what a train wreck of memorable bosses, I've killed them all and i seriously can't name one of them because i didn't care enough. That says a lot if you ask me.

    I don't know what good MMOs you see out in the market either. They're all pretty bad, numbers show this. Wildstar is the only OK looking game and I've heard its terrible. So i don't know where you're getting this from
  1. shamental's Avatar
    Hey guys iPhone is no longer the best smarthpone, so Apple is dying.

    Seriously, the only reason I hate mmo community is because of this. Is like some people can be smart enough to make a post.
  1. Kelimbror's Avatar
    Quote Originally Posted by Flimsy View Post
    Losing subs by the bucket load....Blizzards answer: add vanity helmets and mounts to the pet store!
    Their response is clearly not a solution to preventing subscriber downturn and instead all about maximizing revenue. They won't care if they lose more people on the margins as whatever remaining playerbase they have once they hit 5 million and then 2 million people will spend 5x more than they did previously, which still makes their revenue comfortable.

    It's sad, but it's exactly what is happening.
  1. ngc2440's Avatar
    Quote Originally Posted by Coleslaw View Post
    rip in peace WoW. Since you lost 600k more subs the game will be shut down
    You do realize what "rip" is an abbreviation of right? What you just said was "Rest in piece in piece WoW".
  1. Tisane's Avatar
    @BrerBear - Correct, only 3 millions sales, and ± 75.000 daily log-ins. (And that was 4 months ago.) Just Google ''guild wars 2 daily log-ins''.

    OT: I still don't see it as a sinking ship, it just degraded slightly, that's all. Hope the numbers will not drop faster in the future though.
  1. lazzy's Avatar
    Quote Originally Posted by BrerBear View Post
    Is there a source for that? I liketo follow the VG business, but I havent't seen evidence of a number that high. Last I had seen was that GW2 total sales had hit 3 million, not daily logins.

    - - - Updated - - -


    The stock is up massively on this news today. Try again.
    Yeah, I'm pretty sure this guy just pulled numbers out of his ass.

    That game is slowly losing people. A lot of the guild have quit the game leaving almost every server but a few able to do WvW effectively.
  1. Sidone's Avatar
    Favorited this news post. The comments are hilarious. Beats reddit and 9gag.
  1. Chronalis's Avatar
    Quote Originally Posted by Baneleaf View Post
    I think a major thing you are all missing is Blizz killing multiboxing in bgs. You have to remember that though it was a smaller population that most think, it was still a decent number. I personally cancelled two accounts when I could no longer box in bgs and I have another that I am going to let sit for a while after the sub runs out in two weeks. that will leave me with one of my four active accounts going. 600k seems about right with normal mid patch decline and the number of boxers that I have heard quit or cut down to only one or two accounts. since the /follow was broken.
    In the 6 years I've been playing WoW, I've only ever seen 4 multiboxers in BG's. 4. The number of sub losses doesn't even come close. I'd personally estimate that there's less than 100,000 WoW multiboxers out there even at WoW's peak. Those who dual-box are uncommon, but those who triple-box or more are rare. Those who 5-box are very rare.

    And since it was broken, I've actually gone out and set up several multibox teams, only to allow me to solo level my guild but still, it disproves that 'a lot of multiboxers have left'. It's not 'a major thing', it's not even a modest thing.

    This decline is simply due to the unusually low quality of the 5.3 patch (compared to earlier MoP patches), and that it's the end of a raid tier. Most people who've been raiding ANY difficulty are in at least 505 now, and most have completed, or almost completed, the current parts of the legendary chain. There's very little left for them. When 5.4 rolls around, there'll be new gear, and the legendary to finish.

    The only reason I'm still here is that I've got my main to gear up (who became an alt for a brief time around the release of ToT) with at least 1 spec, still got the legendary chain to finish (currently just need a few more Secrets of the Empire). I also recently discovered that I can solo Heroic Lich King, first on 10, and then I did it on 25 the next week. Now I've got another target to aim for - soloing it until I get invincible. I've also got a guild to finish levelling with the multiboxers. Currently 35% through level 19, I expect to finish up to 25 in a grindfest over the weekend (5-box the Tauren start area gives 4M guild XP, and takes only around 12 minutes, built an addon to make some parts such as party invites and macro creation and dropping said macros on action bar more automatic).

    For all intents and purposes, if I hadn't chosen to level a new alt and get it geared in the best gear available to me (LFR), and hadn't chosen to create my own guild, I wouldn't have been actively playing. I'd have finished long ago. I expect I'll have finished these parts of the legendary chain in time for 5.4, but by that point there's no reason to unsub. Might as well spend whatever time I've got spare working on making gold.
  1. Dreadwraith's Avatar
    Quote Originally Posted by ngc2440 View Post
    You do realize what "rip" is an abbreviation of right? What you just said was "Rest in piece in piece WoW".
    That'sthejoke
  1. lazzy's Avatar
    Quote Originally Posted by Feanoro View Post
    The decline began right after 3.2 and the massive design philosophy shift towards "make it easier, more convenient, cater to people who don't care to try". It's funny how people who weren't there try to pontificate how the past was such a bad game... well, then why did that bad game have nothing but growth?

    We've gone from a model where the serious raiders had one mode, 25s, and the more casual, busy, or family/friends types had their mode, 10s, to 5.4's upcoming SEVEN modes (LFR, 10F, 10N, 10H, 25F, 25N, 25H). Unless you think Blizzard doesn't occupy the physical universe, you have to realize that to deliver more modes in the same amount of time means quality has to be cut somewhere. This also, as many have commented before me, completely removed the ability for people to raid with guild and then help friends on the off nights.

    We've gone from a model where being at least polite if not social was encouraged and required at the high end to one in which there's little accountability and the rule is trolling, jerkish behavior. Polite, friendly people are the exception now. This causes a vicious cycle where LFG/LFR have made themselves necessary.

    We've gone from a model where people said "Next time, we'll get a little further. We have something to shoot for. Look at those guys, I want to be like them" to one in which if you don't do absolutely all available in a lockout (be it dailies, valor cap, arena points, whatever content), you're treated with contempt. The very people who used to complain that raiders and grand marshals were "elitists" are now far worse than any of their old accusations. Side note, the "elitists" used to be the trainers for the rest of the population. Believe it or not, most recruitment in vanilla through Ulduar said "Gear is not a problem".

    Frankly, unless Blizzard swallows their traditional pride and actually admits the design philosophy shift has failed, you're going to continue to see subscription drops, especially during the current economic climate where people are seriously evaluating where their entertainment dollars go.
    I agree with everything you said.

    Honestly, should of stayed at 10 and 25 only. They had a AMAZING design for Ulduar. If you was good enough you could engage in a hard mode within normal this is how it should still be. I have absolutely no clue why they scrapped this concept.
  1. ngc2440's Avatar
    Quote Originally Posted by Dreadwraith View Post
    That'sthejoke
    Rather piss poor joke.
  1. Hypasonic's Avatar
    Ah well atleast I won't feel the affect of this loss, what with being on the most populated realm in EU.......
  1. Buu's Avatar
    Honestly Doomsayers, check EVERY OTHER GAME and you will see it's Real Life that is beating ALL the options in MMO. This loss of subscribers isn't a WoW-exclusive loss of players. The world today is demanding too much from people. WoW might consider, and it seems for the moment that they are, to slow down the pace to not scare people for being "too time demanding". But that's all.
  1. Hagu's Avatar
    Quote Originally Posted by Mazzic518 View Post
    I'm still playing.
    Perhaps, but I don't think that is the main reason they have lost nearly five million subs.

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