New Transformers movie comes out. Breaks all box office records, millions of screaming kids come back from the multiplexes and log back on to WoW with the memory of DINOBOTS still fresh in their minds ....
What do they see on the Blizz launcher? 40% off GRIMLOCK mount! Run to mum crying for her credit card.
Ugh this is all that people were talking about in raid chat tonight. Pop and son duo were getting in a bawls-out family dispute over buying the transformer for the kid (or he'd log on to his father's account and delete all his toons). It go so bad that our raid leader had to give them a cooldown period in voice chat. In the end after we got out of raid we saw that he had caved in and his son was prancing about in his transformer. You just know that this is being repeated hundreds of thousands times over right now in WoW.