The challenge of learning how to push an encounter with your particular group composition, the competition with other realm guilds, loot is always exciting and purple is very flattering for my complexion, feeling of accomplishment, the jokes and TCG toys when we're frustrated and slamming against the wall, that epic moment when you get each heroic boss down the first time, when people point to your epic weapon and say "WOW! I'm so jealous!" and you know you really earned it...

Or as my boyfriend put it when I proudly showed off my pureblood fire hawk. "Gee. Those are some nice orange pixels."

>.>