If the rep grinds were the only way to get to gear, then a minus. They're not though and not even close to that so it's sort of a neutral in that respect. I don't mind dailies but I don't do them every day and don't bother myself about feeling forced to do anything at all. I'm doing pretty much anything and everything I want to in the game. And they're always there if I want to do something while I'm in queue so I tend to view them as a plus in terms of "things to do at 90".
So really, the whole "I'm forced to do dailies" argument is more amusement for me than anything else. Short-sighted players who can't see the choices they have aren't really my problem.