Moderator of Heroes of the Storm, come say hi!
http://www.google.com/search?q=activ...ddress&ie=&oe= which is indeed showing a gain of slightly over 11% as I post this.
Last edited by MoanaLisa; 2013-02-10 at 12:20 AM.
*~To change one's life: Start immediately. Do it flamboyantly.~*
Blizzard used to mean "day 1" purchases for me. Since D3 and MOP not anymore.
10,000 shares at 19 cents a share results in $1900 per year. That is sooooo bad considering the amount you would have to invest to buy 10,000 shares. @ 13.41 dollars a share that's 134,100 dollar for 10,000 and it pays 1900 dollars each year.
WoW is steady income. People claim it's failing, etc - but it still makes plenty of money. No doubt.
D3 is generally considered a pretty big failure to its customers. I'm not going to go into the "it's not like D2!" argument or any of that drawn-out nonsense, but it's a pretty well-accepted fact that it's one of the most disappointing games in recent history. Did they sell a lot of copies? Oh, hell yes they did - they made a TON of money off it. (Even though sales figures are obviously slanted in their favor when you consider their 'annual pass' scheme where they were giving away copies of D3 for free) From a profit/business standpoint, I guess that's all that matters. There's more to it for the customer, though. There is a reason the D3 population has dropped to negligible levels, Jay Wilson was re-assigned to another project, (though, I don't put all the blame on him) etc. D3 was not some brilliant success. Like a lot of Activision games, it sold a lot of copies because it was an established franchise that customers WANTED to buy based on name recognition alone.
CoD is in that same realm. People are going to buy it, period. People may later talk about how bad it is compared to previous games, or they may love it - that doesn't really matter in the short-term, when we're talking about selling boxes.
I don't understand this hype about Skylanders at all. If somebody can enlighten me, I would appreciate it. It looks like some two-bit rip off of Mario World 3d. I understand it's being marketed as a kid's game, and people seem to be comparing it to Pokemon - but realistically, I don't think it has a chance in hell. You can make as many toys as you want, that isn't going to make your game/franchise a success. Maybe it has some huge following that I'm not aware of, but everything I've seen of it is completely unimpressive.
That said, Activision raised stock prices. Grats to them. I think that's what they're good at. I don't think that making GOOD games is something they're necessarily good at. I think that 'abusing' name recognition and their marketing works very well for them.
Last edited by Daerio; 2013-02-10 at 06:42 AM.
Here's a decent article about it: http://www.destructoid.com/over-100-...r-244131.phtml
Apparently it's popular enough that Disney is making a move to copy it.
Last edited by MoanaLisa; 2013-02-10 at 07:35 AM.
The cake is now an alternative fact.
But i tought, WoW is dead?
Time is on our side
Brutal Gladiator Enhancement Shaman *rawr*
"When i am done with you, you won't trust your own mind."
Very interesting... I don't expect the price spike to last more than a few months though (if that)
the share price is now up 19% from before the earnings call.
"There is a pervasive myth that making content hard will induce players to rise to the occasion. We find the opposite. " -- Ghostcrawler
"Almost every time I have gotten to know a critic personally, they keep up with the criticism but lose the venom." -- Ghostcrawler
"Nothing will ever be attempted if all possible objections must first be overcome." -- Samuel Johnson