This incident happened days after station made a web promo hyping its crash coverage:
“This past weekend viewers flocked to KTVU Channel 2 News for coverage of the tragic crash of Asiana Airlines Flight 214 at San Francisco International Airport (SFO).
KTVU Channel 2 News owned this breaking news story with a number of firsts!
- First on-air.
- First on-line.
- First with alerts to mobile devices.
- First on Twitter & Facebook.
- First with aerial shots from KTVU NewsChopper 2.
- First with a live reporter from the scene.
- First live interview with anyone connected to someone on the flight.
(KTVU news director Lee) Rosenthal is quoted in the promo: “Being first on air and on every platform in all aspects of our coverage was a great accomplishment, but being 100% accurate, effectively using our great sources and social media without putting a single piece of erroneous information on our air, is what we are most proud of as a newsroom.”