I was watching my son play sonic today, he is 8 and has asperger's syndrome. He LOVES Mario and Sonic. And I got to thinking, when I was his age I loved Mario and Sonic, and here 20 some odd years later my son loves the same characters. They are video game characters that stood the test of time, how pump out continuously successful sequels. To a lesser extent various Pokemon, Megaman and some others fit this bill as well. But I cant really think of any off the top of my head that were released in the last 10 years