Really. They don't need to add rewards to activities people don't participate in to make them feel too useful to pass up. They need to make FUN content. Content you play because you want to play and enjoy yourself not because you'd like more loot later. Crazy I know. Disregarding rewards for fun in a video game? Way too different for WoW at this point possibly. Unless turning in coins for other coins then watching an rng wheel swing and possibly crap out loot into your bags qualifies as fun. I don't know about you guys but that doesn't really sound like fun as much as it sounds like a carrot attached to a time sink. Maybe I'm crazy.