- for the adrenaline rush of killing a difficult boss
- for having fun showing off on farm
- for the camaraderie
- for the personal challenge of learning execution (note: I spend A LOT of time on brutal arcade style games)
- for pushing my abilities on my class
- to feel progressively stronger over an expansion cycle
If you only focus on the final point, then of course you're going to be discouraged by patch/expansion cycles.