Transmogs are extremely streamlined with already millions of different choices available in old content.
Epic quality gear lost it's meaning a long time ago.
Item level is only relevant if you intend to progress in raiding. Totally useless for casual non progressive raiders.
All we are doing is replacing epics with newer epics.
Ignoring transmogs because we already have the ones we like.
Doing multiple difficulties over and over...and over for the sake of doing hard content.
Some possible ideas:
- Invent a new color system for gear
- Special effects on your character (shiny holy balls, Auras, snowflakes,)
- Make Heroic and Mythic raiding drop legendaries
- Unique enchants
- One extra boss or entire wing for each difficulty
- New spell animations (green fire)