GTX 970 Users need to see this ASAP.

[Barnabas]

And that makes it ok?

I know most people run 1080p and those people won't run into issues yet (who knows how demanding 1080p can be in 2 years).

It's a 300 dollar card mate. You really expect that to bring you to 4k plus do your laundry for you? Your expectations need to be lowered.

[Life-Binder]

people who want to truly play at 4K will not care for money .. they will get a good expensive screen and 2x/3x top-end cards


those with el cheapo 4K screens and a dipping 30/sub-30 fps cannot call themselves 4K gamers

[Deleted]

It's a 300 dollar card mate. You really expect that to bring you to 4k plus do your laundry for you? Your expectations need to be lowered.

No I didnt. 4k on a single card wont work, you will need to go SLI/crossfire.

My main issues with all of this is the hiding/lying of Nvidia of the real specs of the 970. And it seems that some people have no problems with that.

[azkhane]

Did they lie a bit? Yes.

Did people make a huge deal out of it? Yes.

Is it still a beast card and the only option from 350$ before the 980? Yes.

Until May-June maybe even to July and AMD new cards GTX 970 is still the way to go, 3.5+0.5 or not its still the best value for money out there right now.

The problem that supposedly appears wont even appear to probably 99.9% of the 970 buyers because not everyone has a 4K resolution or a 1440p.

Not even 1440p is mainstream yet and probably wont be until 2016 cause price.

If it does appear on 1080p, turn the damn AA down a notch 2 years from now, big deal.

Of course its a "terrible" thing from Nvidia, but people are acting like their card no longer provides the power they need to run games.

thats correct but...... a lie is a lie and in business lying is bad and means trouble(lawsuits etc), this make 970 a bad card? no, but is all about principles and they need to fix prices lower in all the maxwell cards and compensate who already buyed with the difference, stop lying and APOLOGIZE nvidia.

[apepi]

No I didnt. 4k on a single card wont work, you will need to go SLI/crossfire.

My main issues with all of this is the hiding/lying of Nvidia of the real specs of the 970. And it seems that some people have no problems with that.

I think this is pretty stupid, they could have solved it if they cared I think.

[Saithes]

I think this is pretty stupid, they could have solved it if they cared I think.

According to Anandtech, this was the only available option to allow them to even offer a GTX 970. Some people probably don't care because it doesn't change the performance of the card now that it's been almost 4 months after release. Businesses always lie, it's really nothing new lol.

Take most restaurants for example... The food they advertise is usually no where close to what they serve.

[apepi]

According to Anandtech, this was the only available option to allow them to even offer a GTX 970. Some people probably don't care because it doesn't change the performance of the card now that it's been almost 4 months after release. Businesses always lie, it's really nothing new lol.

Take most restaurants for example... The food they advertise is usually no where close to what they serve.

I think they should have disabled the last column and have the other smms actiavted. You would get the same number of the smms, but less memory. It would have made this an nonissue.

[Tradewind]

Can't win in this one...people don't want to pay 980 prices...they make a 970 to appease those people. 970 is basically a 980 with a few things turned off, nothing more or less than these companies have been doing for over a decade to come up with midrange models. As a result the memory is a bit slower at the top end, so what.

[TrainingKimpas]

Can't win in this one...people don't want to pay 980 prices...they make a 970 to appease those people. 970 is basically a 980 with a few things turned off, nothing more or less than these companies have been doing for over a decade to come up with midrange models. As a result the memory is a bit slower at the top end, so what.

Wrong. They clearly marketed the card with false information (for 4 months!) on the specifications (they even admitted to it). False advertising. In EU with their strict consumer laws, the manufacturer/retailer must give you a full refund or a card with the quoted original specifications you paid for. This isn't the only time NVIDIA has done something shady (NV fan boy btw).

I don't game at 4k so I won't run into VRAM problems, but the card was falsely marketed.

http://www.pcper.com/reviews/Graphic...ations-GTX-970

Newegg is accepting returns on the device without restocking fees.

[Remilia]

It's a 300 dollar card mate. You really expect that to bring you to 4k plus do your laundry for you? Your expectations need to be lowered.

It'd be awesome if it did my laundry, but no.
The issue becomes when some people decide to run 4k by SLIing 970s. 4k needs the extra VRAM and with it gimped up, you'd be having some awkward performance.

[TrainingKimpas]

It'd be awesome if it did my laundry, but no.
The issue becomes when some people decide to run 4k by SLIing 970s. 4k needs the extra VRAM and with it gimped up, you'd be having some awkward performance.

Yes, exactly that. The VRAM goes over 3500MB in games, and you get stuttering and really bad frame timing. The last 500MB runs at 1/7th speed of the other pool, not acceptable for gaming.

[Tradewind]

Wrong. They clearly marketed the card with false information (for 4 months!) on the specifications (they even admitted to it). False advertising. In EU with their strict consumer laws, the manufacturer/retailer must give you a full refund or a card with the quoted original specifications you paid for. This isn't the only time NVIDIA has done something shady (NV fan boy btw).

I don't game at 4k so I won't run into VRAM problems, but the card was falsely marketed.

http://www.pcper.com/reviews/Graphic...ations-GTX-970

Newegg is accepting returns on the device without restocking fees.

I think you need to calm down. Unless you honestly want people to believe you're relying on ROP's and L2 information when deciding on your mid-level video cards...

[TrainingKimpas]

I think you need to calm down. Unless you honestly want people to believe you're relying on ROP's and L2 information when deciding on your mid-level video cards...

Correct. People do not buy video cards based on L2 cache or ROPs. But that is besides the point. NV marketed the card with false specifications and didn't fix it for 4 months. False advertising.

[apepi]

Correct. People do not buy video cards based on L2 cache or ROPs. But that is besides the point. NV marketed the card with false specifications and didn't fix it for 4 months. False advertising.

Actually that is what they do buy them for, the performance. People might not know what they do but that is what helps it perform. Hopefully this will create more transparency about graphics cards, and not just drop a video card randomly not even talking about it until it gets released.

[Tradewind]

Correct. People do not buy video cards based on L2 cache or ROPs. But that is besides the point. NV marketed the card with false specifications and didn't fix it for 4 months. False advertising.

I wish you luck in your lawsuits or whatever it is you got going...or something? Most everyone else sees this as "Mid-level card performs like a mid-level card. Water still wet. Fire, hot."

[Wries]

Correct. People do not buy video cards based on L2 cache or ROPs. But that is besides the point. NV marketed the card with false specifications and didn't fix it for 4 months. False advertising.

Well.. Those specs were afaik only in the press kit. Nvidia.com nor vendors actually showed the nitty gritty about L2 cache or ROPs. Journalists published that. In terms of legal actions against them they might have a shot of saving their behinds. But nevertheless they've done a big oopsie and should accept returns on goodwill if nothing else.

[TrainingKimpas]

I wish you luck in your lawsuits or whatever it is you got going...or something? Most everyone else sees this as "Mid-level card performs like a mid-level card. Water still wet. Fire, hot."

Lawsuits? No. I don't want AMD thinking they can try and pull a stunt like NV did. Companies should not lie about their products.

Looks like a GTX 970 has been pulled for review from Amazon UK:

http://www.amazon.co.uk/Nvidia-GeFor...eywords=gtx970

[Sunius]

How about we find a reliable benchmark on which it demonstrates that game performance is indeed affected at those resolutions? I've been looking all over the internet for those, but not a single benchmark, be it SLI, running at 4k resolution, has not shown the massive degradation of performance. I mean, Nvidia explained it that it doesn't affect game performance due to how memory allocation works, and it makes total sense to me as a programmer. Benchmarks seem only to confirm this.

[Gaidax]

I mean, Nvidia explained it that it doesn't affect game performance due to how memory allocation works

Yes, because if it totally did affect game performance, Nvidia would say it to the world?

Benchmarking or catching this is an issue, what are you going to compare it to?

Overall, meh, Nvidia clearly knew about this (unless they design their hardware by throwing darts at silicon). It's not even the point if it affects performance or not, but the fact that their reported specs were wrong.

[Kagthul]

How it works in real life:

is this last 500MB of memory addressable and usable? I dont care if that means it runs at 1% the speed of the rest.

If the answer is yes, it is addressable, then legally they are 100% in the clear and there is nothing anyone can do.

I wish you luck in your lawsuits or whatever it is you got going...or something? Most everyone else sees this as "Mid-level card performs like a mid-level card. Water still wet. Fire, hot."

Then there's this...

How about we find a reliable benchmark on which it demonstrates that game performance is indeed affected at those resolutions? I've been looking all over the internet for those, but not a single benchmark, be it SLI, running at 4k resolution, has not shown the massive degradation of performance. I mean, Nvidia explained it that it doesn't affect game performance due to how memory allocation works, and it makes total sense to me as a programmer. Benchmarks seem only to confirm this.

And this.

Mid-range card is a high-range card with stuff disabled, same as they have been from all major manufacturers and chip designers for the last 15 years.

News at 11.