I was told a while back that levelcap isn't where the endgame is... that you could run any dungeon, any episode, etc, at any level. That the fun traits didn't require grinding up to cap, etc...
Well, after having paid an extensive sojourn to the wiki, it appears that it IS, in fact, at cap. The story episodes used to be able to be done at any level, where you'd be scaled up or down, and supposedly even 10 could do one. Now it's 80 only content. Those festivals and events such as the adventure puzzle-platformer thingy? Gotta be 80. And those fun traits that make your class fun? Gotta get to 30 first, yada yada yada.
Unless I'm missing something, Arenanet has apparently kept saying that they don't want leveling to be the endgame, but apparently if you want to see the story or do those fun events, you have to be leveling the crap out of the game to see it...