And immediately disclaimer after placing the provocative title (so you will be interesting in opening the thread):
There's NOTHING wrong with being serious AND to attract kids. We've seen great efforts in fiction in that regard. Like Harry Potter, for example.
So the question is: Why has Blizzard abandoned quality in favor of popularity? Can't it be just both?
Apparently, they don't care...
Years ago, when I started playing WoW, I was attracted by the huge and open fantasy world. It felt alive. It felt real. It felt immersive. It certainly had an amount of pop-culture references, but it could pass as serious as other grand high fantasy settings. After all, it already had its amount of books published. Even before WoW, there were Warcraft books.
However, it definitely feels like Blizzard has forgotten what Warcraft is about. As a fantasy writer myself, I've always expected sequels of other fiction with great anticipation. Sometimes they disappoint me, sometimes they don't.
As for World of Warcraft.
First, we got pandas. Instead of getting an expansion about storyline continuation - Aszhara, Turalyon and Alleria, the situation in Kul'Tiras, we got an expansion focused on an April fools joke. Blizzard responded: don't worry guys, it's fantasy, we know what we're doing. This didn't help, and they admitted the expansion was about the Alliance vs Horde and storming Orgrimmar. Players voiced their concerns that we won't be satisfied because the Alliance gets nothing after this. Blizzard didn't listen and the patches rolled around with our worst fears fulfilled.
Then we got Warlords of Draenor time screw. An advice: if you want to write time fiction, DON'T do that UNLESS you know what you're doing. That's why there are so few famous time fiction writers compared to other subgenres. You either do it properly or screw it massively. Christie Golden failed miserably before with that recent Thrall book. Blizzard responded: Oh, the situation is not like that. This is not our Draenor, it's alternative one, but with same characters. Look how awesome it's going to be.
And here we are.
We're several months after the expansion got released. And what have we got so far?
We've got Facebook Farmville AKA Garrison.
And the stupid selfie camera.
WHAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAT?????????????????????????
For weeks i've been expecting how the storyline will unfold. I've been expecting a new WoW novel. There's no one. There won't be one a year after War Crimes.
Instead, people walk around and take stupid selfies.
Where's did they left the quality?