Yeah, going to have to side with Zito on it, even if it wounds me : P
Honestly, with content like this being temporary, it makes a hell of a lot more sense. It's a pre-expansion event, and in just about any MMO I can think of that does something like this (or a pre-patch event), the content is temporary.
People are going to complain no matter what, "Oh but people would complain!" is hardly a valid excuse, IMO.