He's a "celebrity" second to a businessman. So that is how they can ask that question.....
To answer the question OP, I don't put any more value in some rich persons opinion who doesn't know anything about struggle or hardship or poverty. I also don't watch reality TV. I don't read gossip sites. I don't read gossip magazines, etc.
So I guess I am not the typical low-information citizen they are trying to "join their side". (I don't care which side a celebrity is on)
I feel like we give these people way too much attention, which they crave, and spotlight. But then again, a vast majority of the population is extremely dumb and this makes them feel better about their lives.