I also think that pvp has declined because more people want the "i win" button than ever before. I was never great at pvp, casual at best. I would pvp because it was fun to group up with other alliance, run around, and fight the horde, even though I would get ganked regularly. Yep, we got pissed, we yelled at the horde, but we kept going back. As long as I kept it in moderation, I didnt get tired of it. It was just a cool thing to do when nothing else was going on, and was entertaining in moderation.