So you play a lot of roadhog and there is a skin you really want that someone who is higher rank than you has that is also a roadhog main. Activision will put you two in a match and the better roadhog will ruin the game but you get to see his skin and then blizzard will track whether or not you bought loot boxes after that interaction and HOPEFULLY the lootboxes are rigged to give you the skins it thinks you want. That's the only upside i can see to this, if they are matching people of higher ranking with lower rank then trying to balance the matches around that just to sell loot boxes that's crazy