Hmm, I find gearing ok. You WILL get some random assholes who insist on wanting everyone to have 5.5K+ for heroic gundrak so they can faceroll and get it done inside 3.5 minutes.
For the rest of us, don't sweat it, grow a thicker skin and make the most of the chances u do get. 3.6k-5.2k GS inside my first day (/played day) of 80 on a new alt (shammy). Did I spend some cash on it? Yes. Did I suck in some groups and get shouted at? Yes. Did either of these things bother me so much? No.
My mains are in a good place (icc 25m HM's) so I may have some advantage somewhere (at least good players/friends around me) but it just takes a bit of effort and smarts.
First ICC 10m on the character tonight so I should see 5.3/5.4k by morning.