Dragonflight Pricing Survey
Blizzard sent out a survey to some players testing different price points for the different versions of the expansion. Keep in mind this is just market research and the final prices may be completely different. The reward tiers seem to be similar to the Shadowlands expansion editions.

  • Base Edition - $29.99, $39.99, or $44.99
    • Includes Game
  • Heroic Edition - $54.99, $59.99, $64.99, or $69.99
    • Includes Game, Character Boost, and Mount
  • Epic Edition - $79.99, $84.99, or $89.99
    • Includes Game, Character Boost, Mount, Pet, Armor Transmog, and 30 Days of Game Time



Shadowlands Patch 9.2.5 - New Social Contract
Shadowlands Patch 9.2.5 brings a new Social Contract to World of Warcraft. Players must agree with the terms listed below in order to enter the game, otherwise they are prompted to exit the game.
Originally Posted by MMO-Champion
Social Contract

Hail, traveler, and welcome to the World of Warcraft!

Azeroth is a living world full of people like you - other players with different backgrounds, cultures, experiences, and histories who have all come together to play World of Warcraft. Every player deserves to have a world that they feel safe in, so please take a minute to read our Social Contract.

While in Azeroth, do your best to:

  • Connect with other players and make friends! Being courteous in group content can help you and your teammates have the best time possible. Sending a friendly hello message can help set your group up for success.
  • Play as a team with your fellow players - whether in dungeons, raids, battlegrounds, arenas, or out questing in the world. Do your best to support your team through your communication and behaviors so that you can all celebrate your success together.
  • Assist other players that you encounter in the world. Maybe they need some help defeating a tough monster, or maybe they could use a little healing!
  • Help answer questions others have in chat channels like General or Trade. We were all newbies once - one person offering some help can go a long way!

We recognize that the Internet is not always a safe haven. With that in mind, please note that the following behaviors are not accepted in Azeroth:

  • Hate speech, including negative comments that target another player's identity, including aspects like race, gender, or ability
  • Harassment, threats, or abusive / derogatory language and behaviors
  • Spamming, advertising, or other disruptive behaviors

If you harm your fellow adventurers with any of the above behaviors, you are subject to punishment up to and including suspension of your account.

It's a big world out there, with all sorts of people in it. So please try to be respectful of each other, and if you ever feel like somebody is acting against this code, please report those behaviors so that our team can look into it. Together, you can help us make the World of Warcraft a safe home away from home for everyone.

Accept / Exit Game
This article was originally published in forum thread: Dragonflight Pricing Survey, Shadowlands Patch 9.2.5 - New Social Contract started by Lumy View original post
Comments 188 Comments
  1. Thetruth1400's Avatar
    Prices should be $29, $39, AND $49 at most, but SHOULD be free for the base after these two lame expansions in a row.

    At this point in the games history, a boost and a mount really have nowhere near the value that Blizzard makes them out to have. The same could be said for a pet and transmog. The only thing of value for the extras really is the 30 days of game time, which if you're offering it as part of a package should come at a discounted price.


    As for the social contract, it's basically telling you that you WILL interact with other people, play nice the entire time even if they're screwing up horribly, and if you say so much as one negative thing they'll punish you.
  1. Mic_128's Avatar
    Quote Originally Posted by druenos View Post
    Because you get extras. I always go for the higher editions because it doesn't cost me any money, I use in game currency via tokens.
    Quote Originally Posted by MrHappy View Post
    Because I want the mounts, pets, and transmog and I can afford it?
    That's not what I mean. for example, on the survey-

    Epic Edition - $79.99, $84.99, or $89.99

    Why would you ever say you'd pay 90 bucks instead of 80?
  1. wowrefugee's Avatar
    Quote Originally Posted by Thetruth1400 View Post
    Prices should be $29, $39, AND $49 at most, but SHOULD be free for the base after these two lame expansions in a row.

    At this point in the games history, a boost and a mount really have nowhere near the value that Blizzard makes them out to have. The same could be said for a pet and transmog. The only thing of value for the extras really is the 30 days of game time, which if you're offering it as part of a package should come at a discounted price.


    As for the social contract, it's basically telling you that you WILL interact with other people, play nice the entire time even if they're screwing up horribly, and if you say so much as one negative thing they'll punish you.
    lol an expansion being free would be a terrible sign for the game and is one way to guarantee every following expansion has less resources to work with


    the only people upset by social contract are those who know they're toxic but justify it in their heads. the biggest issue - which has nothing to do with the terms of the contract - is Blizz doesnt seem to have enough GMs to fulfill the moderation needed
  1. MoanaLisa's Avatar
    Quote Originally Posted by Thetruth1400 View Post
    As for the social contract, it's basically telling you that you WILL interact with other people, play nice the entire time even if they're screwing up horribly, and if you say so much as one negative thing they'll punish you.
    Well, no Thetruth1400. All it is is a way to get you to agree to their already-in-existence code of conduct. I don't expect any more enforcement of it than there is now but at least everyone will know it's there. There's nothing there that forces you into interacting with anyone and playing nice is not some sin.

    As for the prices: most seem to be too high given that many are already paying $140-$180 dollars a year. I'm quite sure that internally Blizzard still considers itself some paragon of design, polish and the rest but the bloom is off that rose even for many of those that still like the game. Anything higher than the lowest prices being polled and giving it a pass won't be a difficult choice. In my case they lose that and however many months I play a year (which is usually three-to-six).
  1. Corydon's Avatar
    Base edition should come free. This is a sub based game after all. We're in 2022. Charge half the price listed for the two other editions.
  1. wowrefugee's Avatar
    Quote Originally Posted by Corydon View Post
    Base edition should come free. This is a sub based game after all. We're in 2022. Charge half the price listed for the two other editions.
    lol what game that's similar to WoW in terms of updates and content, and is also subbed base, has free expansions - without some other major trade off?

    FF14 still has subs and paid expansions.
  1. Zodiark's Avatar
    Quote Originally Posted by Thetruth1400 View Post
    Prices should be $29, $39, AND $49 at most, but SHOULD be free for the base after these two lame expansions in a row.

    At this point in the games history, a boost and a mount really have nowhere near the value that Blizzard makes them out to have. The same could be said for a pet and transmog. The only thing of value for the extras really is the 30 days of game time, which if you're offering it as part of a package should come at a discounted price.


    As for the social contract, it's basically telling you that you WILL interact with other people, play nice the entire time even if they're screwing up horribly, and if you say so much as one negative thing they'll punish you.
    Yeah well I agree with the first part about the boost and mount not having the value that Blizzard places on them. Also I agree that if they offer game time it should come at a discounted rate. So lets say the expansion is $29.99 for the base game. I'll say the boost should be $10 as part of the bundle. The in-game shop boost costs more but they are also trying to get you to play the new content. So I would value it around 10 bucks. I'll say the Pet should be around $5, as well as the xmog, In game time I agree should be discounted if part of a bundle. Because the whole thing about a bundle is that you are offering a service cheaper to get the player committed to the game and spending more than they would have normally. So for that another $10. So all in all $59.99 total.

    As far as the contract. I mean I more or less agree. People SHOULD be more social and try and interact with each other. Even a vet like myself needs to be given a kick in the ass from time to time to do so. I don't mind that. Also if someone is screwing up, then I try to help them. If they can't be helped then oh well, Not every dungeon run, etc, is going to be stellar. Not the end of the world. If I can't be bothered to try and encourage them and help them along then wtf am I even doing playing a social game in the first place? If I can't be bothered to run content at a sub optimal speed then I ask myself the same question, because if they game isn't fun unless I speed through it then I need to stop playing.
  1. Lahis's Avatar
    Quote Originally Posted by wowrefugee View Post
    lol what game that's similar to WoW in terms of updates and content, and is also subbed base, has free expansions - without some other major trade off?

    FF14 still has subs and paid expansions.
    No game is similar to WoW in terms of updates.

    Because other live games have more than one content update per year.
  1. Gimlix's Avatar
    Quote Originally Posted by Mic_128 View Post
    Why would anyone say they'd pay the higher amounts?
    Nobody would yet we gonna see it either the highest prices or they added the price as they actually want to sell it as their lowest and use 2 even higher ones to make it look less high.
  1. druenos's Avatar
    Quote Originally Posted by Mic_128 View Post
    That's not what I mean. for example, on the survey-

    Epic Edition - $79.99, $84.99, or $89.99

    Why would you ever say you'd pay 90 bucks instead of 80?
    Ah ok, i missunderstood ther question
  1. Amnaught's Avatar
    A reminder of what we used to get from Blizzard for 79.99.

    The game.
    The disks.
    The manual.
    In-game netherwhelp pet.
    Two decks of trading cards.
    Exclusive mousepad.
    Hardcover art book.
    Soundtrack.
    Behind The Scenes DVD.
    Cool box worthy of some shelf-space.

    These epic editions are just sad.

  1. FelPlague's Avatar
    Quote Originally Posted by HotSauce View Post
    Thats rich coming from Blizzard. They wouldent have had to sell their entire $#$%ing company if they listened to their OWN ADVICE.
    you know a deal like that is something that is in works for a LONG time before announcement right?
  1. Lady Atia's Avatar
    Quote Originally Posted by Amnaught View Post
    A reminder of what we used to get from Blizzard for 79.99.

    The game.
    The disks.
    The manual.
    In-game netherwhelp pet.
    Two decks of trading cards.
    Exclusive mousepad.
    Hardcover art book.
    Soundtrack.
    Behind The Scenes DVD.
    Cool box worthy of some shelf-space.

    These epic editions are just sad.

    You can still buy a physical collectors edition, you know?
  1. Amnaught's Avatar
    Quote Originally Posted by Lady Atia View Post
    You can still buy a physical collectors edition, you know?
    $119.99:
    Hardcover art book.
    Four metal pins.
    Mousepad.
    Cool box.

    Digital game.
    Digital soundtrack.
    Digital pet, mount, transmog, and illusion.

  1. Lady Atia's Avatar
    Quote Originally Posted by Amnaught View Post
    $119.99:
    Hardcover art book.
    Four metal pins.
    Mousepad.
    Cool box.

    Digital game.
    Digital soundtrack.
    Digital pet, mount, transmog, and illusion.

    ANd? The cool physical goodies were always the art book and the mousepad aswell as the tcg cards but they don't do them anymore and you only wanted them for possible loot cards anyways.
  1. Bwgmon's Avatar
    Quote Originally Posted by Lady Atia View Post
    You can still buy a physical collectors edition, you know?
    I do like that the installation discs and the instruction manual are separate features from "the game" for older releases though.

    Hey, and if the TCG wasn't killed off over a decade ago, maybe they'd still pack a few cards in the physical releases. Alas, CE swag outside of the "absurdly huge, expensive statue" range has fallen on hard times lately. Guess people don't need that many mousepads or custom notepads nowadays.
  1. Lady Atia's Avatar
    And the soundtrack is now for free on spotify. And the Shadowlands box art was the best of all of them.
  1. Goat7's Avatar
    Quote Originally Posted by Thetruth1400 View Post
    Prices should be $29, $39, AND $49 at most, but SHOULD be free for the base after these two lame expansions in a row.

    At this point in the games history, a boost and a mount really have nowhere near the value that Blizzard makes them out to have. The same could be said for a pet and transmog. The only thing of value for the extras really is the 30 days of game time, which if you're offering it as part of a package should come at a discounted price.


    As for the social contract, it's basically telling you that you WILL interact with other people, play nice the entire time even if they're screwing up horribly, and if you say so much as one negative thing they'll punish you.
    I agree on the social contract part. That was the point I was making earlier in my post. The social contract is so broad if they actually follow it, nobody will be left playing the game, so that shit aint gonna happen, we know blizzard loves sub money.

    Also I would say the expansion should be FREE! Why? cuz atm it is dogshit. It is a QOL patch with some new content and a new class. Paying $50 bucks for what? a UI update that mods can do already, a reskin race that can be 1 new class, an update to professions that was needed YEARS AGO, dragonriding which is literally stolen from guild wars 2 and then they somehow made it worse, and all the new zones look like re skin WOTLK zones.

    Naw fam, im done being blizzards sucker. Aint buyin that crap.
  1. ImpalerEU's Avatar
    Quote Originally Posted by Dystemper View Post
    After last 2 expansions it should be free to appologize to the player base
    Don't like it, don't buy and don't play. It's that simple.

    No one owes you or anyone else dissatisfied any apologies.
  1. Bwgmon's Avatar
    Quote Originally Posted by Goat7 View Post
    Also I would say the expansion should be FREE!

    ---

    Aint buyin that crap.
    And you shall have it for free! About 21-23 months after the expansion launches.

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