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WoW Down to 9.6 Million Subscribers
Activision Blizzard's press release states that World of Warcraft is down to 9.6 million subscribers as of December 31, 2012. This is lower than the amount of subscribers from the "over 10 million" announced for Q3 2012. A few other interesting points:

  • Mists of Pandaria was the #3 best-selling PC game at retail.
  • Diablo III was the #1 best-selling PC game at retail, breaking PC-game sales records with more than 12 million copies sold worldwide through December 31, 2012.
This article was originally published in forum thread: WoW Down to 9.6 Million Subscribers started by chaud View original post
Comments 954 Comments
  1. Kiry's Avatar
    I dont see this as a big deal. Subs tend to drop after a new game release. There is this flurry of interest, then it settles down to normal routine. Losing about 4% isn't that dire, I would call it expected with an older game.
  1. Kelimbror's Avatar
    Quote Originally Posted by JhanZ View Post
    Anyone who thinks 400+ thousand in the span of 3 months is "nothin" is a delusional fanboy
    Other games are holding on with anywhere between 0-1 million players/subscribers. Yet somehow we're supposed to get up in arms about WoW having 9x that many people? I can see exactly how it's nothing to worry about and I'm currently playing Rift. Throwing around 'fanboy' because people have common sense and not knee jerk reactions is silly.
  1. Matchu's Avatar
    Quote Originally Posted by Zokten View Post
    So I'm supposed to assume what you didn't type?
    Well I apologise for apparently giving you more intellectual credit than was necessary.
  1. JhanZ's Avatar
    Quote Originally Posted by Locruid View Post
    Too all you "Wow is dead" sayers:

    Please show me ANY other MMORPG that is 8 yrs old with 9+ Million subscribers. know what? You're not gonna find a single one
    Because the MMO market is SO SATURED and SO DEVELOPED. Oh wait, it's not and you're a sack of shit using nothing but technicalities to prove your "point".

    Infracted.
  1. Sills's Avatar
    Only down to 9.6 million. LOL Sure 10 million is a nice big round number but 9.6 million isnt too shabby.
  1. slackjawsix's Avatar
    oh noes it didnt drop to 8million wow totally unexpected -.-
  1. Drekmar's Avatar
    Quote Originally Posted by HeavensDemise View Post
    I was one of them. After playing for 5 years without a single lapse in my sub I finally got fed up with Mist's of Grindaria and called it quits.
    Good, one wotlk kid less. People nowadays expect to get everything for free without putting in any effort.
  1. Sanguinesun's Avatar
    So now WoW and Subway can say they the same thing: their subs arent measuring up.
  1. Djuntas's Avatar
    Quote Originally Posted by Dispirit View Post
    i'm more surprised that D3 sales continued to climb so high considering it's reputation.
    This. Then again, hate is also commercial for a game.
  1. JhanZ's Avatar
    Quote Originally Posted by Kittyvicious View Post
    Other games are holding on with anywhere between 0-1 million players/subscribers. Yet somehow we're supposed to get up in arms about WoW having 9x that many people? I can see exactly how it's nothing to worry about and I'm currently playing Rift. Throwing around 'fanboy' because people have common sense and not knee jerk reactions is silly.
    You don't have any common sense. That's why I call you a fanboy. Because you're too blinded to see what's so obvious with a little thought put into it.

    Cata lost subs because of a lack of content. That's logical and expected to happen in any game. Guess what just happened? Sub loss WITH content. What do you think that means? That means they are in deep shit, because even if they pump out content on a regular basis, people are giving less of a fuck more and more.

    This is so obvious to see but apparently you can't wrap your head around it.
  1. Beenie's Avatar
    The numbers are useless for informing the players. Players have already made up their mind and regardless of what the numbers are, they will use it justify their stance. Loss of 500k: "OMG abandon ship!!." If it had been a gain it would have been: "OMG the bots are overtaking us, abandon ship!!" What I'm saying is that the numbers are useless for a community that has already made its mind up one way or another.

    I have largely enjoyed MoP so far once I began playing again. What I have not understood is Blizzard's decisions. If they had the most subscribers during Wrath, why deviate from that model of content? Sure some attrition is to be expected as time goes on, but heavily revamping major parts of the game (talents and whatnot) between every expansion has to account for some of the fluctuation in numbers. Why would you fix what the numbers told you wasn't broken?
  1. Dasffion's Avatar
    Quote Originally Posted by JhanZ View Post
    Because the MMO market is SO SATURED and SO DEVELOPED. Oh wait, it's not and you're a sack of shit using nothing but technicalities to prove your "point".
    There are plenty of MMOs out there, none of them come close to WoW's numbers, unless you want to count games like LoL.
  1. Shampro's Avatar
    Holy shit, this already has 6 pages what the helll people?!?!
  1. Kezotar's Avatar
    Wait. This first of all is "as of December 31, 2012." Almost 1 and a half month since. Second. People are not quite getting this. I've never actually been bothered about subscription numbers as I don't care. I just find it silly to look at. But saying " WoW they lost 500k so what "That takes the cake. That is 500 000 players that quit playing. Giving that 1,5 months, which is half a quarter year. I'd say 1 million is more to the reality. That's just showing that many people are leaving due to how the game is going.

    Now don't get me wrong, you like the game, play it and don't bother about other players. But there is from 500 000 - 1 000 000 players that left the game because they're not enjoying the game anymore, or that the game is going in the wrong direction. You might not care, but those 500 k - 1 m do care.
  1. Madruga's Avatar
    Ah, what I imagined, a minor decrease in the number of subs. Nothing substantial.
  1. Varjo410's Avatar
    Lol @ The Daily Blink
    The last time I went to a big party, and a couple people left, I don't recall everyone immediately declaring the party over.
  1. Zephre's Avatar
    Can't say I'm surprised had a couple of friends I've played with for a few years quit recently due to losing interest.

    I honestly cannot say I blame them, if it wasn't for my guildies I would of cancelled my own subscription long ago.
  1. Zokten's Avatar
    Quote Originally Posted by Matchu View Post
    Well I apologise for apparently giving you more intellectual credit than was necessary.
    You missed it.
  1. Arbs's Avatar
    Quote Originally Posted by Kittyvicious View Post
    Other games are holding on with anywhere between 0-1 million players/subscribers. Yet somehow we're supposed to get up in arms about WoW having 9x that many people? I can see exactly how it's nothing to worry about and I'm currently playing Rift. Throwing around 'fanboy' because people have common sense and not knee jerk reactions is silly.
    Wise words
  1. [Apok]'s Avatar
    Quote Originally Posted by Drekmar View Post
    Those who left are probably people that havent played prior to WotLK, because they cant handle the grind and effort which the game requires again.
    Its nothing to be upset about, wotlk and cata kids...

    I can't bring myself to play much any more, i hate daily quests, yet i would happily farm like was needed for loatheb in vanilla.

    The lack of choice with regards to direction of progressin your character via a certain means is boring and annoying.

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