WoW Down to 8.3 Million Subscribers
Activision Blizzard's press release states that World of Warcraft is down to 8.3 million subscribers. This is a loss of 1.3 million, down from 9.6 million last quarter. Most of the loss came from the East once again.

  • Blizzard expects to have less subscribers at the end of the year than they do today.
  • Most of the decline in subscribers came from China.
  • There has been less engagement by casual players.
  • Blizzard is going to work on improving the experience for returning players.
  • Blizzard All Stars and Titan will not be released in 2013 according to the slide below.
  • Heart of the Swarm was the #1 PC game of the quarter, selling 1.1 million copies in two days.
  • There has been increased competition with F2P games in Asia.
  • Players consume content faster and subscribe and unsubscribe as new content is added.

This article was originally published in forum thread: WoW Down to 8.3 Million Subscribers started by chaud View original post
Comments 904 Comments
  1. Marmot's Avatar
    I can't really say I was expecting such a big drop... yikes. Kinda strange considering the game is only improving over past content.
  1. mmoc668c152f79's Avatar
    Ouchhh didn't expect this. (even though I quit a few weeks ago too)
  1. papaz's Avatar
    WOW... That was a drop indeed!!!
  1. Baracuda's Avatar
    Maybe now they'll finally merge dead servers, fix unbalanced ones and give us cross-realm arena. They won't do it until last minute tho...
  1. Ezekiah's Avatar
    Ouch.

    /10 chars
  1. Tureni's Avatar
    Queue the "RARARAAAR WOW IS GNA END SOON" crowd
  1. crakerjack's Avatar
    I knew it... I'm sorry to those who wanted to see the numbers go up or wanted something better, but all those arguments I made about WoW being nothing like it used to be and people quitting because they're sick of what WoW has become... Wow it really does feel good to be right, i never doubted myself, but damn I was right.
  1. LemonBabby's Avatar
    Holy shit what a drop!
  1. Sargerus's Avatar
    that's only natural, wow will keep bleeding subs until next xpac
  1. Sills's Avatar
    WOAH! Way bigger drop than I ever wouldve expected.
  1. Knails's Avatar
    Oh no not 8.3 million subscribers! Wow is totally dead now guize!
  1. Galrauch's Avatar
    If you think this game is "improving" you are completely delusional
  1. Stroved's Avatar
    That's a pretty big drop. Jeez.
  1. Limulsuis's Avatar
    Considering WoW had 10 million at the start of MoP, the expansion is being horrible subscriber-wise...
  1. mmoc15093269f1's Avatar
    Quote Originally Posted by Sargerus View Post
    that's only natural, wow will keep bleeding subs until next xpac
    Maybe they will lose until next xpac but this have been a big loss
  1. Sky High's Avatar
    note how they say the east. which for some reason to me sounds like they are cracking down on those gold farmers.
  1. Dengir's Avatar
    Holy crap that is a big drop.
  1. eldritchforeshadow's Avatar
    I don't care how many are playing the game, as long as they don't shut it down and turn off the lights lol.
  1. Count Zero's Avatar
    Quote Originally Posted by crakerjack View Post
    I knew it... I'm sorry to those who wanted to see the numbers go up or wanted something better, but all those arguments I made about WoW being nothing like it used to be and people quitting because they're sick of what WoW has become... Wow it really does feel good to be right, i never doubted myself, but damn I was right.
    Get over yourself. The MMO market in general is shrinking. What accounts for slumping numbers for newer games ? If your theories are so accurate.
  1. Tankot2008's Avatar
    They'll be aight. I as a subscriber am enjoying the game. Not always about quantity.

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