Blizzard Trademarks "Warlords of Draenor" - WoW Expansion
Blizzard just trademarked "Warlords of Draenor" in New Zealand. It was then registered in Australia shortly after.

  • Computer game software, computer game discs, downloadable computer game software, computer game software downloadable from a global computer network, interactive multimedia computer game program; downloadable electronic game software for use on portable electronic devices such as mobile and cellular phones, laptops, handheld computers, and tablet PCs.
  • Entertainment services, namely, providing on-line computer games; providing on-line non-downloadable computer games that may be accessed via a global computer network; providing online news and information in the field of computer games.

It's also worth mentioning that warlordsofdraenor.com was registered a month ago.

I do realize that we had a lot of fun times with trademarks in the past (*cough* Dark Below *cough*) but let's just say that on a personal level I'm pretty confident about this one. I'll leave the speculation up to you guys until Blizzcon.



This article was originally published in forum thread: Blizzard Trademarks "Warlords of Draenor" - WoW Expansion started by Boubouille View original post
Comments 776 Comments
  1. mmoc20fdaf3f16's Avatar
    This has just been posted over on Reddit for anyone interested. Allegedly leaked screenshot.

    i.imgur com/qg4zWmd.jpg
  1. Eggowaffles's Avatar
    Quote Originally Posted by Tarlke View Post
    This has just been posted over on Reddit for anyone interested. Allegedly leaked screenshot.

    i.imgur com/qg4zWmd.jpg
    It's fake, holy crap, how does anyone fall for this? That is a Gan'arg not a Mo'Arg.

    Also, look what is listed under said codes. As someone else mentioned previously, Warlords of Draenor mentions mobile phones, tablets, etc. The Dark Below and all previous wow expansions don't mention that at all.
    Look at the MoP registration, it says mousepads and all kinds of shit, those codes cover a TON of ground.

    all computer programs and software regardless of recording media or means of dissemination, that is, software recorded on magnetic media or downloaded from a remote computer network.
    That is ONE of the points Class 009 covers, what gets shown the application is just a small abridged version.

    http://www.iponz.govt.nz/cms/trade-m...nuary-1-2012#9

    Every WoW game trademark is under 009, 009 deals with any scientific property, from protractors to software.
  1. mmoca322092fb4's Avatar
    Quote Originally Posted by Tarlke View Post
    This has just been posted over on Reddit for anyone interested. Allegedly leaked screenshot.

    i.imgur com/qg4zWmd.jpg
    That fake looks and reads so bad! Thanks for the chuckle, though.
  1. mmocfce925a786's Avatar
    Quote Originally Posted by Eggowaffles View Post
    It's fake, holy crap, how does anyone fall for this? That is a Gan'arg not a Mo'Arg.



    Look at the MoP registration, it says mousepads and all kinds of shit, those codes cover a TON of ground.



    That is ONE of the points Class 009 covers, what gets shown the application is just a small abridged version.
    Fair point, I'm not that educated in the fields of trademark and law in general. However, the fact they mention it in the abridged version, it would imply they stress on that part of the class 009, no?
  1. slayerbuffy's Avatar
    So I cant post a link, but.
    go to 2p dot com and click news. Appears to be a screencap from a playable demo being setup at Blizzcon (I have been their 3 times, the lighting in the room seams right). Warlords of Draenor!
  1. Funkyjunky's Avatar
    Quote Originally Posted by Hazzerd View Post
    Is Outland getting the Azeroth treatment?
    No, why would it? Its Warlords of Draenor, not Warlords on Draenor/Outlands.
  1. mmocfce925a786's Avatar
    Quote Originally Posted by slayerbuffy View Post
    So I cant post a link, but.
    go to 2p dot com and click news. Appears to be a screencap from a playable demo being setup at Blizzcon (I have been their 3 times, the lighting in the room seams right). Warlords of Draenor!
    Read posts above. That race isn't called Mo'arg. They're Gan'arg. Also, the info pasted next to it is fake. Blizzard doesn't give away release date estimations. Also, it is pointless to introduce a Demon Hunter hero class. Everything that personified the Demon Hunter has been rolled into the Demonology Warlock.
  1. slayerbuffy's Avatar
    Quote Originally Posted by Rocketbear View Post
    Read posts above. That race isn't called Mo'arg. They're Gan'arg. Also, the info pasted next to it is fake. Blizzard doesn't give away release date estimations. Also, it is pointless to introduce a Demon Hunter hero class. Everything that personified the Demon Hunter has been rolled into the Demonology Warlock.
    You are correct sir.
  1. Rainei's Avatar
    Quote Originally Posted by Xilurm View Post
    What the hell are you doing on this site then?
    Because I enjoy the stuff Chaud posts. Boub is a moron who has not posted a single decent thing since he sold out the site and riddled it with adverts, which thankfully my adblock removes. All he's posted lately is these false "AMG NEW EXPANSION, IM SURE THIS TYME GUIZ!!!!" posts, while Chaud actually posts, you know, news? I loved the old MMO champion before he got money hungry.
  1. kingback's Avatar
    Take my fucking money!!!
  1. mmoce35564bdf0's Avatar
    Quote Originally Posted by Rainei View Post
    Because I enjoy the stuff Chaud posts. Boub is a moron who has not posted a single decent thing since he sold out the site and riddled it with adverts, which thankfully my adblock removes. All he's posted lately is these false "AMG NEW EXPANSION, IM SURE THIS TYME GUIZ!!!!" posts, while Chaud actually posts, you know, news? I loved the old MMO champion before he got money hungry.
    Why isnt it possible that there is just nothing to leak?
    Its like trying to shit when u cant shit. Nothing will come out.
  1. Saiona's Avatar
    I like to remember the temple as it used to be....well heres to going back to what you remembered akama
  1. WorldofWorkcraft's Avatar
    Warlords of Draenor implies those who led the fight on Draenor before the tearing (via the portals opening by Ner'Zhul to escape Alliance invasion) will play a major role in the next expansion. Not to say there was an actual battle on Draenor, since they left before the battle started, but one can assume any of the escaped leaders would be pretty mad about the ordeal. As in, those in charge on Draenor before being forced to flee, not those who were in charge of a war effort as Alliance attacked (though could have been posted, then left by the wayside once escape was offered). There is no implication of what other worlds besides Azeroth were involved. As WoW is not likely to see space-travel, I'd rule out Argus or any type of faraway planet, unless portals are involved. Draenor itself was ripped apart and destroyed (or sent to the Nether), and Outland is what remains of Draenor. The idea of a time-travel expansion is rather unimaginative, because it doesn't progress the story forward unless they bring in the idea of reshaping the present through the past, thus throwing players into a persistent alternate timeline (which I doubt).

    If you want to further speculate, we can go back beyond Outland to the origins of Draenor. Draenor was settled on 250 years ago via the Draenei as they were seeking refuge from the Burning Legion. It was inhabited by not only Draenei, but Orcs and other intelligent races. It was peaceful until the whole Gul'dan ordeal, and then all went to hell. The main point to take away from this is that it was originally inhabited by Draenei. That being said, if there was a council in those times, I believe a Warlord would be of Draenei origin. As we also know, Draenei lifespans are rather long (1000s of years), and it is said some escaped.

    Now despite all this, it still doesn't give a direction on anything. Let's say I established that Draenei are the Warlords. What does that mean? The only thing I would definitively say is that we will be heavily revisiting the Draenei race's story, and not the story of Draenor, because Draenor is (for all intents and purposes) gone. Could I be wrong? Sure, easily. Maybe Draenor is habitable somewhere in the Nether, and somehow the portal destruction just sent it floating elsewhere. Unlikely, but possible. Could we be going back in time to when Draenor was thriving and peaceful? Ok, but why? Save someone, or stop Ner'zhul from opening the portals? That would mean a significant disparity in storylines for Alliance and Horde, as Alliance were the indirect cause of Outland's formation. How would the Horde convince the Alliance, or the Alliance convince the Alliance? Do Horde players route Alliance as new-Alliance convince old-Alliance to stop? Or is it just...hey, Draenor, get out now before this happens? Time-travel and retcon and all that just seems too complicated to work. Possible, but unlikely.

    I fully expect a heavy revisiting of Draenei storyline, which has been lost since TBC. What do the naaru want (floaty glowy guys)? What happened to Argus, really? Is it the HQ of the Burning Legion? Can you just give us your spaceships so we can make World of Starcraft? This is what I want to know. Lots of races are aliens, but none moreso than the Draenei, and none moreso that I want to know about. It's hard to justify since Draenei are essentially Alliance, but not as hard since we know Horde had dealing with eredar and Draenei in TBC, and they are less faction-based than any race. Not only that, Vol'jin is a badass and reasonable. I'm fully okay with Horde/Alliance gaps being breached to fight the Burning Legion again, because screw Sargeras. We're finally back to cohesion within the Horde, and there is somewhat mutual respect between Alliance and Horde. Time to go back to the only threat that actually matters; the Burning Legion. They are the main antagonists in my mind, and for good reason.

    You want a real revelation? Look up Army of the Light.
    http://www.wowwiki.com/Army_of_the_Light

    I was once a Champion of the Naaru. Let me be it again.
  1. Brovarde's Avatar
    Quote Originally Posted by kingback View Post
    7,000,000 subscriptions+ x 14.99 (before tax)/month = 104,930,000/month x 12 months =

    1,259,160,000.00 USD + revenue from subscriptions ONLY! (+1,00,000's more from services and blizzard store)

    I think they don't even need a 3rd of that to keep developing WoW at it's current state...

    There... that's why^^^!

    Money money money, CASSSHHHHH MONEHHHH!!!

    Unless the player base goes under 5,000,000 subs (sub-1,000,000,000 revenue), I think we'll see 1-2 more exp(s) after this until 'Titan' ( "next-gen" F2P? MMORPG) gets fully ramped up (est. mid-Fall 2016)!
    There is no Titan.
  1. Kanariya's Avatar
    Ugh... I was really hoping it wouldn't be this...
  1. thelightthatstrays's Avatar
    Quote Originally Posted by kingback View Post
    7,000,000 subscriptions+ x 14.99 (before tax)/month = 104,930,000/month x 12 months =

    1,259,160,000.00 USD + revenue from subscriptions ONLY! (+1,00,000's more from services and blizzard store)

    I think they don't even need a 3rd of that to keep developing WoW at it's current state...

    There... that's why^^^!

    Money money money, CASSSHHHHH MONEHHHH!!!

    Unless the player base goes under 5,000,000 subs (sub-1,000,000,000 revenue), I think we'll see 1-2 more exp(s) after this until 'Titan' ( "next-gen" F2P? MMORPG) gets fully ramped up (est. mid-Fall 2016)!
    When someone who actually knows what the revenue stream is from the online game alone is reads someone calculating what the online game is bringing in like this, they just giggle. Trust me. Just FYI, the Asian playerbase does not pay a monthly fee and not every subscription is 14.99 a month. Your guess isn't even close, though I'm sure Activision wishes it was.
  1. kingback's Avatar
    Quote Originally Posted by thelightthatstrays View Post
    When someone who actually knows what the revenue stream is from the online game alone is reads someone calculating what the online game is bringing in like this, they just giggle. Trust me. Just FYI, the Asian playerbase does not pay a monthly fee and not every subscription is 14.99 a month. Your guess isn't even close, though I'm sure Activision wishes it was.
    Just a fun estimate/speculation reply, but I answered the question
  1. xinjun's Avatar
    Quote Originally Posted by Ralithall View Post
    Since when has Blizzard ever registered a domain name for their WoW expansions? None of the other expansions use their own domain name, just worldofwarcraft.com and battle.net/wow.
    Especially on GoDaddy.com ?!
  1. mmoc797e9b2396's Avatar
    Quote Originally Posted by cherb View Post
    Draenor was outland before it got destroyed, how much is there to rediscover.
    Outland is a small chunk of Draenor
  1. WorldofWorkcraft's Avatar
    Quote Originally Posted by Arent View Post
    Outland is a small chunk of Draenor
    Outland is the remnants of Draenor after it was torn to shreds through portal overuse, whereas it got torn into pieces that drifted into the Twisting Nether. Could there be large chunks somewhere? Maybe, but it's doubtful.

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