Blizzard Entertainment will be showcasing its games and celebrating its community at gamescom 2018 in Cologne, Germany, from Tuesday, August 21, to Saturday, August 25. Attendees will have the chance to enjoy the latest playable content and plenty of activities for Overwatch®, World of Warcraft®: Battle for Azeroth™, Heroes of the Storm®, StarCraft® II, Diablo® III, and Hearthstone® at the Blizzard booth in Hall 7 of the Koelnmesse. There’s also a full stage schedule, beginning with the unveiling of new content for Overwatch on Wednesday, August 22.
A calendar of main stage activities can be viewed on the new “Blizzard at gamescom” website (
http://gamescom.blizzard.com) and mobile application, available on the
App Store and the
Google Play Store. The site and app also feature a catalog of merchandise that can be purchased at the Blizzard store in Hall 5, including some brand-new and convention-exclusive items, and visitors can create a personal wishlist in advance to facilitate their shopping experience. Some items from the gamescom collection can also be purchased directly on the
European Gear Store.
In addition, the Blizzard at gamescom app allows attendees at the event to take an Augmented Reality tour of the Blizzard booth for the chance to win prizes.
Those who can’t make it to gamescom 2018 in person can watch the daily Blizzard at gamescom show via the
website starting at 5:00 p.m. CEST Wednesday, August 22, through Friday, August 24, and 4:00 p.m. CEST on Saturday, August 25. Hosted by actor and presenter Naomi Kyle and well-known YouTuber Mark “Turps” Turpin, the show will include live-streamed and pre-recorded content, with spectators having the ability to change camera angles.
Overwatch
- Blizzard is kicking off the first public day of gamescom 2018 with the Overwatch: New Content Reveal on the main stage starting at 11:15 a.m. CEST on Wednesday, August 22. Followed by the new content reveal will be the European premiere of a new Overwatch animated short, which will also be available to view on YouTube.
- German Overwatch World Cup 2018 team members will battle participants from the audience in Lúcioball showmatches live on stage on Thursday, Friday, and Saturday for the Overwatch: Lúcioball Challenge.
- Overwatch heroes D.Va, Lúcio, and Brigitte will come to life as their voice actors perform on stage in the Overwatch: German Voice Actors Panel at 11:00 a.m. CEST on Friday, August 24, followed by a signing session.
- Attendees at gamescom will be able to enjoy some fun in the sun at the Blizzard booth with Summer Games-themed activities, including custom surfboards, face painting, community Lúcioball tournaments, a working Pachimari claw machine, and more.