WoW Classic Demo Extended to Monday

Pre-Release Is Back for Rastakhan’s Rumble - And Rowdier Than Ever!

AMA Starting, Orphea PTR Datamining, InvenGlobal Interviews

Activision Blizzard Q3 2018 Earnings Call
Activision Blizzard has their earnings call today.

  • Activision Blizzard had 345 million Monthly Active Users in the quarter.
  • Blizzard had 37 million MAU in the quarter. (Identical to last quarter)
  • World of Warcraft: Battle for Azeroth set a new day-one franchise record with more than 3.4 million units sold-through.
  • World of Warcraft engagement grew strongly quarter-over-quarter. The expansion saw strong participation in value-added services.
  • Next year will be World of Warcraft's 15th anniversary, with events both in and out of the game.
  • Hearthstone recently surpassed the 100 million life-to-date registered player milestone
  • Players spent a record 52 minutes per day in Activision, Blizzard, and King games in the quarter.
  • Viewership of Activision Blizzard games was up substantially this quarter, and in the month of October, Activision Blizzard had seven of the top 20 most viewed games on the industry’s largest streaming platform
  • BlizzCon drew over 40,000 fans in person with millions more livestreaming from around the world
  • Overwatch League continues to build on the success of its inaugural season with the announcement of the sale of another six teams in September, again at a substantially higher valuation than the team prices in the first season.
  • The total Overwatch League roster is now at 20 teams, with nine teams outside the U.S
  • Many top mobile games are based on IP originally created for console and PC, so the company is investing in mobile releases for Activision and Blizzard fanchises
  • Fan reaction was muted, but fan's reactions at BlizzCon confirmed Diablo Immortal will be well received by players around the world.
  • When the time is right, the team will reveal other Diablo projects in the works.
  • There are a lot of players that are eager for more Diablo content on PC and console, that came through clearly from BlizzCon.
  • Launching Diablo Immortal is only the beginning, there will be updates.
  • The team is only going to release when Diablo Immortal meets the community's high standards.
  • Taking a game to mobile with Blizzard quality standards can open Blizzard franchises to a new audience, especially in China where Blizzard is a strong brand.
  • It's important that Diablo Immortal is an excellent experience when released.


The Hearthstone Pop-Up Book Available on Amazon
The Hearthstone Pop-Up Book is now available for purchase on Amazon! This is a charming story told with the game's signature wit and whimsy, fully illustrated with center pops.




Developers Working on Mobile Titles Across All Blizzard IPs
In a recent press conference for Diablo: Immortal at Blizzcon, executive producer Allen Adham stated that mobile games for other Blizzard IPs are currently in development. Here is a recap of the specifics from the press conference. Wyatt Cheng is also part of the press conference.


  • Many of Blizzard's best developers are now working on new mobile titles across all of Blizzard's IPs.
  • Some of them are with external partners, like Diablo: Immortal; but many of them are being developed internally only, and they'll have information to share on those in the future.
  • Blizzard's approach to mobile gaming comes from many people over the last few years shifting away from playing primarily on desktop to playing many hours on mobile.
  • Allen says that they have more new products in development today at Blizzard than they've ever had before and the future is very bright.
  • Diablo: Immortal is being designed with the intent that people of all ages can play it, and will not be a mature rated game.
  • This is an opportunity to introduce Diablo to a much wider audience around the world.
  • NetEase has been a partner of Blizzard for awhile and this partnership happened organically. There are developers here and in China working on this title.
  • Diablo: Immortal being mobile was decided because the fidelity of mobile phones is getting to the level of being almost equivalent to PCs.
  • Wyatt says that most of the criticism comes from being skeptical of the game, but many who have played it on the show floor started skeptical but thought it was awesome.
  • Blizzard is always trying to innovate and this is just one of the ways they are experimenting with new genres.
  • They do emphasize that they are working on multiple Diablo projects and the hard-core PC fans should take note of this.


WoW Subreddit Developer Interview
The WoW subreddit also interviewed Ion Hazzikostas during Blizzcon.

  • Story
    • The major story arc for an expansion is planned out months to years in advance.
    • The Alliance will learn of Saurfang's escape from a Horde hero in their midst and try to understand how a prisoner escaped from under their nose.
    • There's more to creating a story than just listening to the community's perspective. Stories must have highs and lows then invoke different emotional responses from many different people in order to be meaningful and that means sometimes having frustrating moments which may be upsetting to some fans.
    • There has to be a balance between highs and lows in a story.
    • The PTR is when they’re more likely to take feedback from confused players and change things. Ultimately they feel that they need to trust creative impulses within the team and be story-focused, but they do listen to feedback.
  • Warfronts
    • The team admits that lack of clarification for how Warfronts cycle was not done well this caused a lot of confusion that can be addressed with better communication by Blizzard.
    • Warfront cycles were created to give more content that ebbs and flows based on player activities.
    • The new Warfront will have a rotating set of actual daily turn in quests while the contribution window is open. Different materials will be needed everyday rather than 13 things for you to do on day 1 and then zero for the rest of it.
    • The team wants to focus on smaller chunks of world content available more often over larger chunks that are only available every couple of weeks so that there feels like there is more to do.
  • Azerite Armor
    • With Azerite Armor, they hoped to have a system where players are always building toward a more interesting upgrade - making new decisions on a regular basis, but they some of these iterations in Battle for Azeroth haven't translated as well as they had hoped.
    • Having one spec trait to choose from and one generic trait was a major folly of the system upfront and they hope that the new second outer ring will address this by having several choices tailored to your spec to choose from right away.
    • The hope is that adding an additional ring of traits will lessen the sense that there’s only one Azerite piece that you have to have for a given situation. The new currency system for targeting specific high-iLevel Azerite pieces should also help with that.
    • They are still listening, still open to making changes as needed and hope that players trust that they care deeply about the matter and aren’t ignoring feedback because they think everything is fine.
  • World Quests
    • They admit that world quests have a lot of repetition and are looking for ways to address this, but the system as a whole is a much better one than past expansions where you only visited specific hubs in the world for daily quests after leveling to cap.
    • They’d like to make world quests more varied and engaging than just “find the closest rare elites and kill them” to complete an emissary.
    • Incursions are essentially world quests but are way more story driven and meaningful because they incorporate the war.
  • Professions
    • The team believes that the quest system for professions in Legion was too heavy based on feedback.
    • Later patches plan to add small quest content that tries to give importance to the professions that you have chosen.
  • Legendaries
    • The devs are open to having legendary items where it makes sense.
    • They want to avoid past experiences of having players get lucky and being 20% stronger than anyone else because of it, guilds having bad luck and getting no legendary drops, or stacking players because they have legendaries.
  • Guilds
    • A lot can be done for the improvement both on the recruitment side and from a player looking to find a guild. That is something they're working on and will have some improvements to roll out later on in Battle for Azeroth.
    • They want to make sure guild identity matters, but past iterations of buffs and level systems caused newer guilds to struggle to keep up, which limits the diversity of options.
  • Crucible of Storms
    • There will be a quest chain for both Horde and Alliance to explain the events leading to the raid. It will differ slightly based on faction.
  • Sanguicells
    • Enchanters will have new recipes that will actually convert Sanguicell into Expulsom for personal use.
    • A universal cooking recipe will allow you to use Sanguicell in place of rare fish for the highest level of raid feasts.
  • Emissary Rewards
    • The team switched from random rewards to specific ones so that players could decide if they wanted to do the cache for the day.
    • The rewards were recently increased to make it more worthwhile to players to complete emissaries.
    • In retrospect, Paragon reputation should have been in Battle for Azeroth since launch to keep world quests and reputation more relevant.
This article was originally published in forum thread: Activision Earnings Call, Hearthstone Pop-Up Book, Mobile Titles for Blizzard IPs started by chaud View original post
Comments 375 Comments
  1. dranlord's Avatar
    Quote Originally Posted by Geeky View Post
    "A universal cooking recipe will allow you to use Sanguicell in place of rare fish for the highest level of raid feasts"

    Mmm tasty... give me a break. What a terrible decision
    wait what??? you crazy, is a super cool change. I can use the stupid amount of Sanguicell i get from heroic and mythic to craft feast now.
  1. oathy's Avatar
    BFA digital upgrade now down to 14 pounds from 52 pounds
  1. Deficineiron's Avatar
    Quote Originally Posted by oathy View Post
    BFA digital upgrade now down to 14 pounds from 52 pounds
    nearly 75% off?

    is this a normal price cut a few months into an expansion?
  1. tangers58's Avatar
    https://youtu.be/Glm8pc0fDUc

    Those fans at blizzcon sound so happy with Immortal.
  1. Monkeymootwo's Avatar
    I wish they’d report WoW subs still. I never was one to use that number as OMG WOW IS DYING but I always found it interesting.
  1. oathy's Avatar
    Quote Originally Posted by Deficineiron View Post
    nearly 75% off?

    is this a normal price cut a few months into an expansion?
    have no idea my launcher updated and this was splashed up.
    made a bet with my brother Ion will be gone by spring 2019. they wont dare do a panic move right now
  1. NotInTheFace0's Avatar
    "Fan reaction was muted, but fan's reactions at BlizzCon confirmed Diablo Immortal will be well received by players around the world."

    Was there another BlizzCon that I wasn't aware of?
  1. Kpmk's Avatar
    Quote Originally Posted by Gadzooks View Post
    KK. I'll note that there's no point responding further, as you have none.
    Yes, I know what hearthstone is. Blizzard also has wow companion mobile apps and authenticator mobile apps. I clearly meant that this would be their first full on mobile title.

    I'm not denying anything you said, but what you said doesn't change the fact that working closely with a company like Netease will be invaluable.

    Stop trying to pick a fight with me and read what I actually said dipshit.
  1. Rhelyo's Avatar
    Well someone at least have a win situation in all of this.Path of Exile community.I am sure the developers of this were shaking in their boots before Blizzcon happened thinking on how many customers will they lose if Diablo 4 were to be announced,but Blizzard actually delivered its customers to them by announcing mobile platform game.

    I remember months ago i was watching Rhykkers video about a new game coming called Wolcen who supposedly will compete with Diablo 4 and PoE.Well now the competition for playerbase is between Wolcen and PoE. this is the video https://www.youtube.com/watch?v=pr3G7M_pqqE&t=1184s

    I played Diablo 3 since the game launched for 2 seasons just after real money ah was taken down and a bit after necromancer update was added.But nowadays the game gets nothing new except starting new seasons so i stopped playing all together.I don't know what keeps the players motivated in launching Diablo 3 nowadays knowing a few months later a new season begins and u have to start all over again.
  1. SupBrah's Avatar
    Fan reaction was muted, but fan's reactions at BlizzCon confirmed Diablo Immortal will be well received by players around the world.




    Blizz... You know it's illegal to lie to investors, right?
  1. TyrannicalPuppy's Avatar
    The major story arc for an expansion is planned out months to years in advance.
    Oh, Blizzard... when will you learn that that is literally the worst possible way to write a story? That's how you get contrived shit like this.

    - - - Updated - - -

    There's more to creating a story than just listening to the community's perspective. Stories must have highs and lows then invoke different emotional responses from many different people in order to be meaningful and that means sometimes having frustrating moments which may be upsetting to some fans.
    There has to be a balance between highs and lows in a story.
    And this is just a bunch of meaningless poetic sophistry that serves no purpose but to excuse a terrible story.
  1. Deficineiron's Avatar
    Quote Originally Posted by TyrannicalPuppy View Post
    Oh, Blizzard... when will you learn that that is literally the worst possible way to write a story? That's how you get contrived shit like this.

    - - - Updated - - -



    And this is just a bunch of meaningless poetic sophistry that serves no purpose but to excuse a terrible story.
    you can tell when they started this, in wotlk. prior to that, the overall story was almost a side-event to explain the instances and latest raid bosses. in wotlk they started using those npc bosses that had been sitting in org/sw for years (bolvar, saurfang etc) and making up stories about them.

    they are writing a story like a mass-market tv show - lots of ups and downs, some drama, some characters you hate but might stick around to see get what they deserve, comic-book dialogue, and a targeted audience emotional maturity level of around 12.
  1. GreenJesus's Avatar
    Quote Originally Posted by Vorkreist View Post
    And a clear message to blizzard fans across all franchises.

    DON'T YOU GUYS NOT HAVE PHONES???
    Nope. I spend my technology budget on my PC and keep my phone for as long as possible until it blows up cause who gives a shit about mobile games. When I am not home when do I play a mobile game?? Driving to work?? Illegal and not possible. Lunch break? I have 30 minutes and that includes getting to the place, eating my food, and getting back. Who is this game for? Diablo is about grinding for hours. If people can sit down at a charging station for hours under Wifi why not juts play on PC/console or even the switch now.
  1. Reathyr's Avatar
    I know everyone is bitching about mobile games, but it's not like they're MOVING TO mobile games, they're ADDING mobile games to their portfolio, which is smart especially looking at competition.

    NCSoft also had their earnings call and they made an absolute shit ton of money off the Lineage 2 Mobile game, so much so that they're also going to make mobile games based on Aion and Blade & Soul, as well as new original mobile mmo's, which will exist besides new PC based Aion 2 and Blade & Soul 2 which are also planned.

    As our mobile devices become more powerful year after year, our wireless connections become better and more stable, and the video games these device can handle become more expansive and more graphically intense, then it would be dumb for a video game company like Blizzard not to move into the mobile market with an already existing IP that is suited for such a game, it doesn't mean that there will never be a Diablo 4 for PC, or that all future Blizzard games from now on are going to be just mobile games, it just means that mobile games become part of Blizzard's line of games.
  1. Eapoe's Avatar
    Quote Originally Posted by dranlord View Post
    wait what??? you crazy, is a super cool change. I can use the stupid amount of Sanguicell i get from heroic and mythic to craft feast now.
    What if my guild has enough feasts already? Why can’t we just get a vendor that lets us trade it for things like crafting mats or 1-10 for expulsm?
  1. Santoryu's Avatar
    "Fan reaction was muted, but fan's reactions at BlizzCon confirmed Diablo Immortal will be well received by players around the world."

    Is this an out of season april fools joke? Do they really think we're that stupid we wouldn't notice the obvious discrepancy between this LIE and reality? who the fuck do these guys think they are?
  1. vipers's Avatar
    So when blizzard is doing new games only as mobile games do you still go blizzcon to see next new mobile announcement
  1. dranlord's Avatar
    Quote Originally Posted by Deficineiron View Post
    nearly 75% off?

    is this a normal price cut a few months into an expansion?
    is normal every expansion have deal like this just google it and you will find out
    the only expansion that didnt have a deal like this was Legion. And ppl rage about that, you can find that too on google.
    Is crazy how much ppl are overreacting to stuff, just bc they dont like something. Internet never stop surprising me 1

    - - - Updated - - -

    Quote Originally Posted by Eapoe View Post
    What if my guild has enough feasts already? Why can’t we just get a vendor that lets us trade it for things like crafting mats or 1-10 for expulsm?
    i agree with you they need to implement a vendor that allow this too.
  1. ashblond's Avatar
    Another 12% drop in share price today
  1. dranlord's Avatar
    Quote Originally Posted by ashblond View Post
    Another 12% drop in share price today
    LOL you guys undestand that this droop on market have almost 0 relationship with all of you??? right???

    Is related to ACTIVITION BLIZZARD not metting the earning call expectation, and just for a quick google, you can see is more related to the CoD not metting the crazy amount of money they plan to earn and Destiny doing really bad at the moment.

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