Blizzard's Actions to Support the Black Community, Colleagues, and Partners
J. Allen Brack, the president of Blizzard Entertainment, has published an article in which he shares more about their actions to support the Black Community, Colleagues, and Partners.
Originally Posted by Blizzard (Blue Tracker)
Blizzard community,

Our world has a long history of racism. Humans create groups, and then create divisions between groups unlike themselves. Ironic how we need each other as social creatures, yet we developed the practice to ‘other’ humans who at first glance don’t look like what we see in the mirror.

I have made it a personal obligation to educate myself about trauma others endure, and to work to change those experiences for them. Many within Blizzard come from a place of strong purpose, with a will to do in order to help society.

Last year at BlizzCon, I made a commitment for Blizzard to do better. We pride ourselves on learning and growing, and doing something now that reflects our company and community values. I also said that our actions would matter more than our words—we have been publicly silent until now because action is the important part.

Let me be clear: Blizzard stands in solidarity with those fighting against racism, because racism is as dangerous as any pandemic for those affected. We stand with those fighting against social and institutional structures that promote inequality among people of color.

Last week, AB announced donations to the Equal Justice Initiative, the United Negro College Fund, and the Management Leaders of Tomorrow (MLT) to fight systemic racial inequality. At Blizzard, we are working on initiatives for our community and our workplace.

In our games: For many years, we’ve had teams working with A.I. and machine learning to reduce toxicity and hate speech, as well as to help improve the overall gaming experience. Since January 1 this year, we’ve banned over 30,000 accounts for these reasons, as well as issued more than three million total hours of player suspensions. These penalties have notably improved our game environments: over the last two years, we’ve seen a 43% reduction in poor behavior reports, and a 59% reduction in the re-offense rate. And while this is progress, we’ve identified other places where we can use this technology and have more work to continue to do toward this effort.

In our relationships: We are also reviewing our partnerships to identify opportunities to support Black-owned and diverse businesses, and to amplify the voices of Black content creators and influencers.

Juneteenth: Today at Blizzard, we are observing Juneteenth with the goal of encouraging employees to take the time to be educated. We hosted a virtual session with a leader in our home city of Irvine, California, so employees can learn more about implicit bias, implications for law and policy, and how they can get involved in local efforts to drive change. We have also provided a list of resources to help coworkers self-educate, and shared ways to get involved in advocacy.

Ongoing: We are stronger with more diverse views and experiences. We are committed to being a more equitable workplace, including how and where we recruit, our HR practices, and employee support. We will also put an ongoing employee education program into place. This program will include more training and education (with the materials purchased from Black and minority-owned businesses), and Blizzard-wide town halls with experts on allyship, advocacy, and racism.

All of this work will continue to make Blizzard better, and play some small part in a larger, positive shift.

To our Black community, colleagues, and partners, Blizzard stands with you.

Black lives matter, today and always.

- J. Allen Brack, president of Blizzard Entertainment
This article was originally published in forum thread: Blizzard's Actions to Support the Black Community, Colleagues, and Partners started by Lumy View original post
Comments 320 Comments
  1. Archmage Alodi's Avatar
    And this is coming from a company who fired hundreds of personnel for no reason, so hypocritical.
  1. Frogguh's Avatar
    No one is impressed. No one cares. Virtue signaling by announcing this publicly does not make you a saintly company. Just improve your products and shut up.
  1. enigma77's Avatar
    $_$

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  1. Orisai's Avatar
    We lost Blizzard to political correctness...
  1. Very Tired's Avatar
    I'm all for ending racism... in WoW. The Alliance vs Horde conflict is long overdue for an end.
  1. THEORACLE64's Avatar
    Quote Originally Posted by kevincuomo View Post
    Kind of sad company's are forced to do this or face back lash.. it's not genuine at all and its so obvious.
    Forced or not, it still sets a standard along with them having a big of a voice as they do.

    - - - Updated - - -

    Quote Originally Posted by Archmage Alodi View Post
    And this is coming from a company who fired hundreds of personnel for no reason, so hypocritical.
    Budget cuts is “no reason” - it happens. Don’t be so dense.
  1. Lazuli's Avatar
    This just in: Blizzard cures racism by throwing money at the current agenda.

    Bravo *clap clap*

    Quote Originally Posted by Very Tired View Post
    I'm all for ending racism... in WoW. The Alliance vs Horde conflict is long overdue for an end.
    True, if anything promotes racism its WoW lol faction war is fucking old and tired, time to get along.
  1. Sencha's Avatar
    Tired of this bullshit. It's just about scoring social media/public relation points and if you don't do anything you are flamed by the SJW. But in the end nobody cares, even them, they are just surfing on the social thing of the moment because it makes you cool.
  1. Topornic's Avatar
    Why every company has to virtue signal now and become involved into fucking politics one way or another? Can't they just make games and stick to it? Transsexuals in WoW when?
  1. Kreo's Avatar
    Another one virtue signaling.
  1. Fetus Rex's Avatar
    BLM? I guess supporting violent rioters who try to make a saint out of a thug is quite 2020. What's worse there are actual people who will see it as positive PR. Sheeeit.
  1. Sentynel's Avatar
    Ain't nobody gives a shit.

    But at least we can comment here, Wowhead's post is locked lol.
  1. SirBeef's Avatar
    Even if it's purely virtue signaling, it's pretty obvious the racists are the ones getting upset over it.
  1. Justpassing's Avatar
    Quote Originally Posted by Sentynel View Post
    Ain't nobody gives a shit.

    But at least we can comment here, Wowhead's post is locked lol.
    Don't worry, soon it'll follow suit here. You simply can't host these discussions in forums like these, kids say the darndest things.
  1. Itisamuh's Avatar
    Pathetic. If they really wanted to eliminate racism they would not even mention "people of color" or any such thing. Humans are humans. They should not concern themselves with a ridiculous quota of people that have (or more specifically do NOT have) a particular skin color. Might as well do hair or eye color next. Ironically every one of these so called progressive "we will FORCE equality and diversity!" movements is discrimination in itself. Of course none of them will acknowledge that. Pandering hypocrites.
  1. DeltrusDisc's Avatar
    Translation: "Please do not boycott us because we clearly have not been an inclusive company this whole time."
  1. Yelmurc's Avatar
    I'm all for equal rights and if there are legal polices in place that put a community at a disadvantage because of any other reason than competence they should be reworked or removed. What I really disagree is to treat a group of people differently as the rest. These programs trying to help other people because they have a different skin color are at their core racist. To treat someone different because of the color of their skin is wrong. If you want to help people in need no matter what their skin color or sexual orientation is I'm all for it. Give money to local schools invest in businesses in poor communities. Just don't do it because of someones skin color.
  1. Granyala's Avatar
    Originally Posted by Blizzard Entertainment
    Our world has a long history of racism. Humans create groups, and then create divisions between groups unlike themselves. Ironic how we need each other as social creatures, yet we developed the practice to ‘other’ humans who at first glance don’t look like what we see in the mirror.
    To be honest:
    Racism is such a retarded concept, I just can't grasp it.

    "Culturalism" and creating subgroups because of it I could understand to some degree because some cultures and values just clash and are incompatible.
    Racism or the whole gender thing just does not compute for me. Why would I care what "race" another human is or how he looks?
  1. AlmightyGerkin's Avatar
    Give Blizzard the benefit of the doubt and trying to end racism all for it and inb4 "lol its all PR stunt" not surprising but why not months ago. Not really a fan of companies just doing it only when its worldwide issue.
  1. McNeil's Avatar
    Good fucking God just make better games already

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