Originally Posted by
Triceron
Depends on who you are comparing them to in terms of rival game companies. What metrics are we using here?
Are we comparing to Fortnite/Apex? Are we comparing to other MMO's? Are we comparing to mobile games? Are we comparing to other games of the same genre?
Which games are not successful? The narrative as a whole is that Blizzard's games aren't doing well compared to other companies or reaching their own corporate goals, but that isn't to say the games themselves aren't successful or fun in their own right.
Have you played Overwatch? Would you say 'This game is bullshit and completely unfun'?
Have you played Hearthstone? Would you say 'This game is bullshit and completely unfun'?
It really depends on who you think their competitors are and what measure of success you are guaging. Starcraft 2, despite all its flaws and ill comparisons to SC1, is still one of the dominant RTS right now in the market. Diablo 3, despite its pitfalls, was a financial success and is still considered fun today by the players who are still playing. Heroes of the Storm, despite being able to topple or compete evenly with DOTA and LoL, is still the 3rd top MOBA in the market. The game is still fun and is still being updated, even if devs have shifted over.
I'm not being an apologist here, I'm literally explaining the current state of the games. Yes, players have shifted and moved on to other games, but this has always been the case since the very beginning. What does Blizzard do? They release new games, and those new games bring players back in. The fact is they haven't had a new big game release since Overwatch 2-3 years ago, and all their efforts were in maintaining their franchise fanbases. Now we know they are hunkering down and working on multiple big projects for the future.
So can they compete with other companies today? Absolutely, because that's what their top devs are focusing on right now. They're making the next big new IP. They're making the next big Diablo game; with many hints that they're learning from the mistakes of D3. Even with the shitty publicity Diablo Immortal got at Blizzcon and here in the west, it will be a huge potential success in the Asian market. Hell, people who actually played the game at Blizzcon said the game was actually fun, and I haven't actually seen or heard any first-hand reports that the game was bad; only people online comparing to an existing Netease mobile game (which they never played themselves, mind you). I don't take that as a valid claim that they are unable to compete in the market.
I don't think a knee jerk attempt at capitalizing on the next-best genre is what Blizzard should do to stay competitive. This whole narrative happened 5 years ago when WoW was already considered old People didn't have faith that Blizzard could make a new good game. Then Overwatch and Hearthstone proved everyone wrong. This isn't some lightning in a bottle, this is the product of having their developers creating and testing new concepts behind hidden doors.
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The company was always corporate. And what you have to realize is what they did with the recent cutting-of-jobs was pour more resources into development for new games. That's what players actually want, not just more-of-the-same. Yes, it's a shitty move, but it's necessary to stay afloat and stay competitive.
And this corporate issue isn't exclusive to Blizzard. Seen the news on Arena.net recently?