How We Use Your Information & Why
This section explains how we use your information and the legal basis on which we use it.
For the performance of our contract with you
We use your information when you enter into a contract with us (for example to buy merchandise or a ticket) so we can:
process your order
take payment, and
provide you with customer support.
For our legitimate business interests
To conduct market research and analysis which helps improve and customise our products and services.
For our marketing purposes, unless your consent is required for such marketing (see section 3 below).
To send you customer service emails including booking confirmations and event reminders.
To prevent or detect unlawful behaviour, to protect or enforce our legal rights or as otherwise permitted by law. For example, making sure tickets get into the hands of real fans. As such, we may use your information to prevent ticket touting, misuse of our intellectual property (e.g. our or our Seller's brands), fraud, or other crimes.
To create a profile about you to help us personalise our services to you. For example, if you purchase tickets to pop events and you have consented to our marketing, we will inform you about other pop events we think you might be interested in. For further information, expand this section here.
To ensure the security of our and our Sellers' operations.