Sure, I used to be very practical back in vanilla, because I cared about how much damage I did compared to others, how fast I could kill in PVP etc. The future was a mystery, and I wanted to be prepared. I wanted my guild to progress, I wanted my faction to dominate the other. Well, those days are gone. I'm older, the game is older, and all the new content follows the same pattern. Faction pride is gone, transmogs destroyed armour/weapon brag (but opened up to a whole new world of customization, which I greatly prefer), guilds are almost redundant, raid content can be done easily if you don't care about the ilvl of the loot dropping. To sum up, in my own game experience of the current state of the game, I don't really care that much about my character's power, as long as I can comfortably do content. But I do have some interest in time limited content, especially when it comes to cosmetics, which is why the Mage Tower was an attractive challenge for me.