Nov 23 - Shadowlands
Dec 3 - Naxx
Dec 8 - Shadowlands raid and season 1
Why is Blizzard rushing everything out so soon?
1. We are in the midst of the big holiday season: Thanksgiving, Christmas and New Year's. This will hamstring their ability to support the game but also impact on engagement with the content. Why would they jeopardise the release of the content like that?
2. We are also in the midst of a once in a century pandemic. As Blizzard has acknowledged this has reduced their working capacity. Why would they then decide to rush all this content out during the holidays when extensive post-release support is required? How are they going to manage this? For both versions of WoW.
3. They are also releasing the content on the eve of the most anticipated game in many years (Cyberpunk). Despite the contrary, there is crossover between WoW and Cyberpunk and there is also crossover between Classic and Retail. This will also result in almost no media exposure for WoW. Mixing the three together, plus whatever else is being released, sounds like a recipe for disaster.
What is going on at Blizz HQ right now? Why are they so hellbent on getting this all out by Q4 2020? Is the Activision Blizzard situation that dire? Or are they banking on Cyberpunk getting delayed once again?