Originally Posted by Blizzard Entertainment
J. Allen Brack: One of the things we do know is that by announcing this, we're in the WOW Classic business forever. Once that starts, there's a commitment on our end that we're going to continue maintaining those servers for as long as there is a World of Warcraft. I think there will be people that come and do the nostalgia trip, they go to the Barrens and find Mankrik's wife, and then they're done. That's fine. Some amount of people, however, are going to create a new Classic community and that's what we'll be providing.
Those people don't just want the old gameplay features, they want the constant social connection. And so we can't just support it for a couple of months and then if it's not working out, ditch it. There has to be an assurance that you can build this character, build this guild, build these friendships, and the server will continue.