Access to a Market 3-4 times bigger then the USA is relevant to Blizzard.
And people watching Blitzchung statement only loss less than 30 Seconds of there time.Blizzard organising an event is not disruptive to the event Blizz are organising, that seems really obvious. People who go to Blizzard's LGBT pride event are expecting Blizzard's LGBT pride event. People who go to a Hearthstone event are not necessarily expecting Blitzchungs Political Statement.