I'm indifferent. I generally dislike the recent trend of MMO's revolving around the player character being super special and one of, if not the most powerful person in existence.
I prefer imagining my character(s) as having their own agendas and more humble origins. Generic adventurers or soldiers, basically. So it's often hard for me to get into stories that don't allow for that. Incidentally, the 'forced exclusivity' is also why I'm a bit put off by FFXIV's recent storytelling as well.