John Hight, via VentureBeat said:
“As you probably are aware, folks in World of Warcraft have a voracious appetite for content,” said Hight. ”
And what we’ve seen over the last year is that we need to increase the amount of content that we can create, and the frequency with which we’re putting it in the hands of our players.”
“That’s one of the things that made this decision easy for us to start working with Proletariat, as they have a large remote work force,” Hight said.
Likewise, Proletariat CEO Seth Sivak comments on the studio's experience in games and the decision to cease development of Spellbreak, their free-to-play Battle Royale.
Seth Sivak, via VentureBeat said:
“Spellbreak was a critical success, and we felt like we really delivered something fresh in the battle royale genre,” Sivak said. “There is a lot of competition in that area, where you are competing with some of the biggest games in the world. We just couldn’t get the escape velocity necessary for us to continue to expand it.”
Sivak said, “As we looked at where what the next chapter was going to be for Proletariat, this opportunity just meant that we could accelerate what we wanted to do. Being able to work for the World of Warcraft audiences is really awesome.
And the level of ambition on where I think both teams want to take World of Warcraft is incredibly exciting for us.”
“The really exciting part is what we’re going to build going forward,” Sivak said. “That was the real selling point for us, the level of ambition for what we want to do with World of Warcraft.”