The lore casuals know what it is, it's impossible not to.
"Arcane" has been the magic label for warcraft since its inception, and has always been closely tied to the Pantheon.
And since they revamped their cosmology, even more so.
Suddenly trying to shove in a brand new label is what makes it confusing, jarring and incosistent.
The "lore casuals" may be casuals, but i certainly doubt they are so stupid as to not be able to connect 2 dots together and recognize that the word "Arcane" and "Order" belong to the same thing.

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