For some reason, this old commercial is trending. It really does have a claim to be the most bizarre and amazing advertisement in television history.
By the late 90s, Gorbachev was a typical Russian–he needed money in a post-communist society that had not treated him very well.
Is selling out to Pizza Hut a complete and total capitulation to the West?
Maybe the reason why Gorbachev is a tremendously unpopular figure in Russia 30 years after the fall of communism. He’s seen as a massive failure. And let’s also remember, while Gorbachev did a lot of good things as premier, it was all to save the communist system that he very strongly believed in.
Also worth remembering. The time that Pepsi had the World's Sixth Largest Navy.
In exchange for Pepsi's soft drinks, the Soviets offered them a veritable Navy. Pepsi agreed to the deal, taking possession of a Soviet cruiser, a frigate, a destroyer, 17 submarines, and a handful of oil tankers.