Hello all, little update;
Stormbreaker was a fake expansion idea.
As a graphic designer I wanted to challenge myself this Blizzcon cycle to see if I could make something that not only seemed like a believable expansion amongst the speculation, but also something that seemed to fit within Blizzard’s new logo and title structure as well as overall art direction.
In short, I imagined Stormbreaker to be an expansion set on island hopping, rapid travel to the backside of Azeroth in order to beat Iridikron to whatever his gambit may be. I wanted to evoke feelings of mysticism, doom, and urgency. I have no details of what gameplay or lore may be, because it’s all fabricated.
Here's a better breakdown for anyone interested in the process:
imgur. com/a /Il5Pb6F
The logo uses AI, but I’m not very knowledgeable in the software, so I used photoshop to make it fit what I had in mind. The globe portion is an AI generated root frame that I used some hue and lighting changes to adjust with a non-Warcraft map in the center along with a radial burst. The frame is another AI generated frame that I removed the inside from, mirrored, and cleaned up the edges along with some color correction and adjusting. The main logo was taken from the Dragonflight logo and color adjusted. The Stormbreaker logo was made from piecing together some other titled logos, vectorizing the font, and reshaping some portions to fit within the word and be unique.
I know the preorder bundle is what signaled to many this was fake, but I had a lot of fun making it. The image I took deliberately left a lot out in order to mask some portions that I was a little less confident in or knew were just not going to be included in a bundle, like the Lil’ Magzz battle pet lol. The “Carrock Escort’s Dress” was imagined to be a transmog, which in reality was only a recolor of the “Solemn Watcher’s Garb” which I really like. I decided to include less of this in the image because it was incredibly obvious.
I spent so long trying to figure this out, and could not. Thank you so much for finding this and calling me on it! As soon as I saw your comment I knew the smoking gun was found.
I actually intended this to be the original title, as it just made sense to me while journeying to the otherside, but I opted for Stormbreaker instead. I’ve included a look of the alternate logo with “Shadow of Azeroth”.
Anyway, I hope you all enjoyed looking at my attempt, even if it’s not up to Blizzard standards. I had a lot of fun with it, and I hope I gave a bit of additional discussion.

Back to my main account.