
Yeah all the previous landmasses you named had been in the lore for years before becoming expansion content. Avaloren would be a massive departure from that trend, and be an odd choice given that we still have lore areas that have existed for years that we haven’t visited yet.
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Yeah, that’s not how it works. Again if Avaloren had been revealed a long time ago, it would make sense for us to venture there. Having us go there in 11.0 would be viewed as an asspull, especially given that every concept (even the leaked ones) coming out of it sounds like a Dragonflight patch instead of a new expansion.
You are not going to look at the announcement trailer of BfA, see Boralus, and wonder if this is actually Pandaria.
There are definitely areas in new zones that look like old ones if you are not fully caught up on them, but you would usually struggle to find those in the announcement trailer or press kit of all things.
The world revamp dream will never die!
It absolutely is because all of those 4 pictures are saying nothing about the expansion. Again, they could be anywhere on Azeroth. This isn’t the case with former previews. While you can say that parts of those are not the most exciting, there still was something where you could say: okay, this is new and I haven’t seen this yet on Azeroth. The four pictures for Avaloren don’t portray that at all. Not even one of them.
How likely is it that all four of your preview pictures are indistinguishable from other zones on Azeroth? How likely is it that there’s nothing better to show? Like come on. If this is the most exciting they can come up for a preview the expansion must be incredibly dull.
Make Alliance Great Again

I mean, for what it's worth, just based off the first shot, it more or less has to be screenshot moments from a trailer. Which doesn't lend it a whole lot of credibility in the long run due to some of the points you've brought up. But that was more or less clear from the moment this leaked. You don't usually see pictures with trailer captions as part of the press kit, the press kit usually contains more or less what the webpage gallery would consist of, plus the odd extras. I guess by some people's standards it's either just boring, since it'd be very unlikely to just get all the bad pictures, unless the person leaking is deliberately being a bit of a Scaleface and keeping the good shit for the sake of the eye of the beholder/the overall 'game' of leak season. Which I doubt, given that everything coming together for this one is from 3 different burner accounts.
What I don't understand is people dismissing the website leak as fake due to the content of the page. If it was a developer working on a (presumably local) copy of the website and just making it mobile ready, it is more than possible that they just used the race image and text as placeholder image and text wherever they have content on similar size (and since there are multiple panels only thing that matters is that they are all similar size, that is why placeholder text works). The actual values and content would probably later by added through a content management system or however blizz has their sites set up so it isn't static content. What matters for the developer making the site reactive is just the dimensions of the content (for images), or max size they expect to display (for text). For stuff like background blur or overlay the designer would just give the input info for that and if the final background image is not done just use something in the general color scheme and brightness as the final version.
This is coming from someone who worked as a web dev for a couple years and except on prod and pre-prod environments, the content was usually like that, just devs using random images we have access and copy pasted text of similar size to final content to test how it looks design wise and how it functions.
Now bar from that, I think the best pointer towards that being fake is the background image analysis someone did last night, comparing it to the DF map and analyzing how it most probably is AI generated as it doesn't follow logical shapes for the 3d terrain.
#1 Hype-Thread Shitposter - Overlord of the Hypethread
Hardly accepted that they’re “fake”, there’s just not a whole lot to talk about.
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I mean blizzard based an entire expansion off of the Shadowlands. Which before SL was always just a mirrored copy of the world with a grey filter.
They also based an entire expansion around Pandaria, which only existed in the form of an April Fools joke.
The Dragon Isles only existed as a non-canon giant old god temple island until Wrathion mentioned it by name in a side quest.
We are officially a week away from Blizzcon!

For Pandaria and DI I agree, but for SL hardly (and I am not that big of a fan of SL, but we did know way more about it and even technically visited it before, we just didn't know much of the hierarchy, eternal ones and such).
But the thing still remains that those locations existed in game lore for way more than a year before they were announced as expansion zones, and weren't created specifically for the expansion purpose. While if Avaloren is the next continent, we only found out about it in the expansion where we go there. (And all "hints" before were just refering that there might be something else on azeroth, keeping it vague not to keep it a secret, but so they can make up whatever when the time comes).
I dislike more the idea of it being the next expac from a worldbuilding standpoint, where its just like in a TTRPG campaign in a homebrew world it just sucks if a town/kingdom/dungeon/whatever is created just for the next story arc and was never mentioned before the lead up to that Arc.
#1 Hype-Thread Shitposter - Overlord of the Hypethread
I'm mostly on "team fake" at this point as well but we'll see what happens. As you said, if something even more believable/undeniable comes out next, I might change my mind yet again.
If these are fake, whoever made them will have changed the leak landscape completely lol. We've never had anyone put this much effort into a fake. Whenever any screenshots leak in the future, people will point back to this leak and say, "Yeah, but remember when this happened?"