Yeah - I'll also go with the (cynical?) assessment that they have done the numbers and in the end feel, they can make more money by NOT gooing f2p and staying as it is while slowly adding more stuff to the shop.
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Semantics. Everything dies the moment it is created. Obviously WoW is not dead, was never dead - it is just hyperbole (and still somebody will claim "Oh, but it is dead to me" - even if you said "dying")
But if it makes you happy I shall amend my post to "People have been saying that WoW is DYING since 2008, when I joined this forum." - Anecdote from back then: Petition to make subforums for Aion and Conan, because those are now the next big thing and people will not play WoW anymore. (Yes, there was a time here when you could get infractions for discussing other games)
So..whatever...WoW is dying. As are you and me...