In that case, what would you suggest Blizzard give heroic players to work towards after they've bought everything their Justice Points can buy (in the current tier)? What many people don't realize is that it's not about LULZ HEROIC PLAYERS NEEDZ RAIDING GEAR LULZ but more, "I want to improve my character and have a goal to work towards." Speaking as someone who used to do only heroics and Kara/ZA in BC, after a while I ran out of things to do or buy with my Badges of Justice, and it sucked... not because I wanted super duper gear, but because I no longer had something to drive me, a target to work for.
So, for those that are arguing that heroic players shouldn't get raiding gear, what would you give them instead that they can continually work towards even after they've geared up in heroic gear?