If there was an E-Sports channel equivalent to ESPN would you watch it? What games would you like to see? And what kinds of shows might be interesting enough to draw in non-gamers?
If there were an E-sports channel on television, it would be the only thing on my television ever.... well except when I'm playing my own video games. My personal favorite E-sport is Starcraft 2, but I also think League of Legends and Call of Duty would do well too. For programs other than live games, I think stuff like Day[9]'s Funday Monday would be fairly entertaining.