I don't think increasing the time investment of this game at this point is going to go well for Blizzard. Maybe I would have tolerated this utter crap better eight years ago when I didn't have a job and a child, but the older I get the more valuable my time has gotten and the tolerance for spending my free time on things I hate (like ####ing ground travel) is gone. A lot of the original players don't have as much time because they now are older with have a full time job, some are married or parents now, and there certainly aren't a ton of younger people to replace them that are interested in this genre. Maybe you don't care if those people quit but if enough of them quit Blizzard will care.