Blizzard Highlights
Overwatch: With a player base of 40 million¹, Overwatch’s wide appeal continues to drive a robust merchandising program supported by new and returning partners including: Hasbro (Master Toy); NERF (Blasters); LEGOGroup (Construction); UNIQLO (Apparel); Bioworld International (Bags, Accessories); Spirit Halloween (Costumes); Disguise (Costumes); Brown Trout (Calendars); Insight Editions (Stationery, Cookbook); Trends (Posters, Sticker Packs); Just Toys (Sticker Books); Good Smile Company (Figures); Razer (PC Peripherals); J!nx (Apparel, Accessories); Dark Horse (Artbook); Funko (Apparel, Bags, Home Accessories, Figures); and Scholastic (Books).
World of Warcraft®:More than 100 million passionate players have enjoyed the ever-evolving online adventure of Blizzard’s seminal massively multiplayer online role-playing game World of Warcraft¹. Partners include: Brown Trout (Calendars); Del Rey (Novels); Panini International (Novels); AST (Novels); Jeu Media (Publishing); Ju Ju Be (Bags and Accessories); J!nx (Apparel, Accessories); Insight Editions (Cookbook); Funko (Figures); and Dark Horse (Publishing).
Hearthstone®:Blizzard recently launched the 12th content release for Hearthstone, its internationally acclaimed free-to-play digital card game that continues to engage and delight a massive global audience across PC and mobile platforms. Licensees include: Insight Editions (Pop-up Book); Displate (Fine Art); Panini International (Art Book); and Huginn & Muninn (Art Book).