Fun comes from class gameplay as well as difficulty/challenge and rich story-based interesting content. WoW does not need to be only end-game focused. Challenge and fun activities in end-game comes from group activity in most cases. Questing and leveling is the only part that can be done solo, for the most part. Why not make it more fun and challenging/rewarding? As it is now, people hate it and just want to zoom through it so they can finally play the game.
Examples:
1- Mini bosses every 5 levels that would give more/better rewards if solo'ed
2- Achievements in the form of titles and cosmetic rewards from completing difficult and long quest chains BEFORE level cap
3-"Mistry" type quests to solve that require exploration and encourage group play (not everything needs to be soloable while leveling!)
4- PvP based quests before max level (this would work well in previous max level expansion areas)
5- Story rich quest lines for appropriate zones similar to Suramar's in Legion. Speaking of which, why not make Legion content be a 40-60 leveling zone? 1-40 classic continents with scaling...etc Re-playability in those older expansions would be awesome for story lines.
What other leveling content ideas do you have?
Edit: I deleted this post below from another thread where it did not seem to "fit in" and added it to this one with more ideas. Apologies if some are repeated elsewhere.
1- Make the game permanently stop at level 70, with the latest expansion content set to 60-70, effectively resetting the player's level back to 60 every time a new expansion comes out, or a similar, but better way to do this.
2- Set all previous expansion content back to level 60, with the ability to selectively turn on/off scaling to level 70 on previous expansion dungeons/raids/zones, but only after the player has cleared the latest content and reached level 70. Legion mage tower solo challenges can forever be replayable if player chooses to do so with scaling on at 70, with the same level of challenge and difficulty and same rewards.
3- Retail classic, TBC, Wrath zones fully remastered, classic areas limited to 1-40 zones, 40-60 would be player's choice of anywhere in older expansions. More fun to level alts that way.
4- Make mob fights more fun/interesting/challenging by enabling AI (where it makes sense) and making the game take longer, but without doing so in the most boring way possible (i.e no gating, no increased XP required per level)
5- Remove flying achiev requirements and instead, simply let players get it after they cleared new zones. Flying is a core element and should not be locked behind such mindless grindy chores.
6- Bring back talent trees with the ability to choose hybrid specs from more than 1 tree (without useless or OP combination talents).
7- The above are for retail, however for classic: give players 2 kinds of servers, one with the ability to turn on/off remastered graphics and one with classic-only graphics.
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The above would basically make retail be a decent wow "2.0" and classic servers as the original wow. This would also make it so Blizz would not have to create servers for any expansions beyond Vanilla since scaling older expansions to make them replay-able and always relevant, and a class rework that takes the best of both worlds would take care of that. I know I wrote "solo" in the title, but I still see it as a choice of solo hard content that is fun and engaging and at the same time encourages group play, especially for weaker classes that cannot solo content.
Edit: (Other ideas)
- Making older raids relevant by adding some sort of a progression path where raids HAVE to be cleared in a certain order. Players love this kind of progression, as it feels like having achieved things and gives incentive/reason to enjoy all the quality work that went into those previous expansion raids.