Here are some generic approaches to choosing who to vote for during elections:
Literalism - left-wing politics are progressive while right-wing politics are conservative. Make your choice based on whether you think the status quo should be maintained or changes should be made.
Principilism - vote for the candidate who's the most aligned with your ethical and moral principles.
Rationalism - vote for the candidate who best represents your stance on political issues after thoroughly studying both those issues and every candidate's stance on them.
Effectiveness - similar to rationalism but research only the issues that you deem the most pressing, e.g. vote for the candidate who pledges to combat climate change instead of researching the entire bundle of policies they support.
Interest - vote for the candidate who's the most convenient for your personal interests.
Tribalism - vote for *your* side.
Indifference - don't vote at all.
Randomness - vote completely at random.
Which approach do you follow when it comes to elections? Do you have a completely different approach compared to the generic ones described in this post? Do you think there is one superior approach that would ensure the best outcome if everyone followed it?