The game has had little to no race agency since the level 1-20 zones, after that you're either a nameless adventurer, hero or <<insert faction>> hero. The last one I personally feel super simplifies the complexity and nuance having different races in alliance actually means and leaves a huge gap unexplored and been a source of errors and inconsistencies. Surely you're more than just a horde hero or alliance hero right? Yet race agency ceased after level 20
Many people are quite attached to the races they play and their storylines, they tend to feel a part of that race and enthusiastically root for them, argue for them and always discuss or press for more features, storylines etc.
Whiles shadowlands really took an interesting route with how relevant it made the covenants, one can be forgiven to really feel this should have been done for races.
If blizzard were to make race feel relevant, and give it proper agency once more in the adventure.. would this excite you greatly? a little or not at all. I'm not saying blizzard should only focus on story and race, there are still game features and raids etc to do, the- question is would you like this to play a more heavy role in your adventure?
Exploring Possibilities on How
Ways this can happen would be to do with races what they did with covenants, or go to an expanded version of Legion-style class order halls, but using Capitals instead of order halls ofc, and having racial quest campaigns coming every patch for the foreseeable feature (rather than just one expansion) in addition to the main story line, as a sort of augmented adventure.
There are off course many ways to make the race campaign meaningful and part of gameplay, covenants gives you an idea of what could be, but it can extend to more than that, to include slowly rebuilding or expanding your capital city based on progress and unique resources, this visual improvement could easily be a cross expansion progression not tied to character power to give people who play a long time and are into the immersion the races allow, a means to see their chosen group seriously advance.
To this effect blizzard would plan a progression and improvement story for every race, and players who pick a character on that race, would get an opportunity to work towards it with new storylines coming regularly in patch updates. This doesn't mean your race might not fall to great misfortune, but at least it provides more than "just being ignored" and perhaps a chance to see and guide your race to a better place. I still hope that blizzard don't only use races for canon fodder like they famously do with the night elves, but in their major storylines we can also see some races get great acceleration like we saw for blood lves in TBC and gnomes and Trolls in BFA.
What do you think? Do racial campaigns that continue your races storyline appeal to you? A system that lets you help rebuild and advance your race? All in addition to the main storyline plot? Would this excite you?
Things you can look forward to:
1. Finally seeing the effects of major events play a part in your local race's community culture
2. no more useless broken down abandoned capitals, but now they can have a purpose, maybe even get regular updates to reflect your progress (can you imagine if this happened every patch or 2, what they could look like in say 10 years?)
3. Having serious racial agency too and not just always on faction.