On Tue, Feb 12, 2013 at 11:07 PM, [Bluesparks] wrote to [Hasbro's PR departments]
To whom it may concern--
It recently came to my attention and to my dismay that Hasbro's legal department shut down the project known as My Little Pony: Fighting is Magic. With all due respect, I would like to kindly request that a less destructive approach be found.
The developers--the ManeSix--have given a long-term, concerted effort towards ensuring that their game, Fighting is Magic, does not make them any profit whatsoever. They were prepared to turn down donations intended to aid development, and they did so. Their efforts to create an entirely non-profit, entirely fan-made game was in the interest of the Friendship is Magic fandom and even generated significant interest from people who would normally never give Friendship is Magic a chance. These otherwise apathetic people would undoubtedly notice the love and care that the ManeSix put into their game, and in all likelihood would go on to watch one or two--if not all--of the Friendship is Magic episodes.
I do understand that Hasbro must respect its intellectual property and public image, and I do not and will not hold that against your legal department.
I would however like to mention that if the primary reason of the C&D was because it depicted Hasbro's IP in a violent manner, the game was entirely cartoon violence. There was no blood, death, or even severe injury, and it's no worse than any of the violence that's actually in the show--anvils falling on Twilight's head, Rarity kicking a manticore, Rainbow Dash kicking a dragon--none of the violence depicted in Fighting is Magic was more violent or gruesome than this.
As a last plea, I politely ask if at least a license be offered to the developers known as ManeSix. If a license were offered at a reasonable price, I can imagine the MLP: Friendship is Magic community would be more than willing to put the necessary funds together to see the game finished and put out there for everyone, even non-fans, to enjoy.
Thank you for your time and please reconsider,
-- Robert J. Moy, a.k.a. Melionos